Multinational multimedia sports entertainment brand ESPN Inc. and Tom Brady-founded Web3 brand Autograph signed their first multi-year NFT agreement on Wednesday.
The 10-episode ESPN+ documentary series titled “Man in the Arena: Tom Brady”,
The Co-Founder and CEO at Autograph, Dillon Rosenblatt said that:
“This unique collection around Tom’s ‘Man in the Arena’ docuseries marks the beginning of our relationship with ESPN, As the first NFT partner for ESPN, the possibilities across sports and technology are endless, and we couldn’t be more excited to get this content out to the world in a massive way.”
The series consists of three ESPN Magazine covers featuring three stages of Brady’s career, victories, and achievements. 14 stories in total. Brady will sign fifty versions of these NFT covers.
The series would be produced by the media company Religion of Sports.
As reported by Blockchain.News on January 20, Autograph, an Sports and entertainment-driven NFT platform, has raised $170 million in Series B funding co-led by a16z and Kleiner Perkins.
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Source: https://blockchain.news/news/espn-and-autograph-sign-first-multi-year-nft-deal