With the growth of the digital world, video games are also growing in popularity. Throughout the decades, video games are evolving and are continuously providing entertainment for kids and adults alike. And one of the most popular video games today is Minecraft.
The reason why Minecraft has consistently been growing in popularity is the variety of games it provides. You can fight mobs, construct bases and shelters, and explore the landscape and different dimensions. With this, many players would like to host their own Minecraft servers through server hosting providers.
While that’s the case, for new Minecraft Server owners, it’s not always a walk in the park to get players. That’s true since many other people have invested in that sector and are controlling most audiences. Therefore, without the right strategies, you won’t get any players to get into your server.
Fortunately, this article has explained some ways to promote your Minecraft Server and increase your players. Keep reading!
- Have A Social Presence
Today, most people spend most of their time on social media searching for products and even playing opportunities. It, therefore, makes perfect sense to promote your Minecraft Server there. With thousands and even millions of active users, consider various social media platforms for advertising your Minecraft Server. This exposes your Minecraft Server to a wide audience, allowing you to gain more players. However, like a website, you must ensure you post high-quality content on your social media accounts.
Aside from this, you can also chat about Minecraft on Discord or other similar instant messaging social media platforms to boost your visibility. These marketing and online social platforms allow users worldwide to connect and call each other for free. These platforms even let players stream their games. Therefore, by going and advertising your server on these platforms, you can reach thousands of people and build your online gaming community.
- Ask For Referrals
Another great way to promote your Minecraft Server and increase your players is through a referral system. This involves asking existing players to bring in more people. That way, you can reach more people you couldn’t have connected with without this strategy.
Players are more loyal to each other than they can trust Minecraft Server owners. Therefore, having existing players talk about your Minecraft Server to their friends can help you to gain more players. However, note that you must create the best Minecraft server to provide fun and unique experiences to players, making them willingly promote your server to others.
Furthermore, sometimes, it can be challenging to gain more new players through the referral program. Some players might not be willing to advertise your Minecraft Server for free. For that reason, you can consider giving current players gifts or bonuses for bringing in new players. That way, you’ll likely increase your players in no time.
- Invest In Content Marketing
Content is one of the backbones of online marketing. It involves posting materials like blogs, videos, and photos on the website to attract target audiences. It can also ensure your current players remain on your Minecraft Server. However, you must publish helpful content.
Helpful content is online materials that add value to your audience. You can consider posting content, such as videos, about your gameplay and the various interesting modifications you added to your server. You can also post tutorials on how to get in-game achievements or tips for exploring and enchanting. Aside from this, you can determine what common in-game issues your target audiences get and address them through your content.
At the same, ensure your content isn’t all about promotional. You must create a balance between advertising and providing useful content. That goes a long way in boosting the visibility of your Minecraft Server to get more players.
- Partner With Influencers
Lastly, you can hire influencers to help enhance the visibility of your Minecraft Server. These are social media personalities, gaming influencers, online bloggers, and celebrities and have wide audiences. Therefore, having them talk about your Minecraft Server increases your visibility.
Moreover, as the name implies, influencers can affect how their followers make decisions. So, you’ll likely gain more players when influencers ask their followers to use your platform to play. But you must select the best influencers in the sector of online gaming.
Takeaway
Promoting your Minecraft Server is essential if you want to gain more players. Without promotion, no one will come to know about your Minecraft Server. You can consider the strategies detailed in this article to boost the visibility of your Minecraft Server and increase your players.