Dundas Teams Up With DRESSX at PFW Creating The Show’s First Look As An AR Wearable

First look at the Dundas World show at Paris Fashion Week, also available in AR via the DRESSX app … [+] just prior. Matteo Prandoni/BFA.com For Dundas World D24, his first Paris Fashion Week sh...

Alo Yoga Launches Digital Fashion Collection

A look from the Alo Yoga digital fashion collection. Alo Yoga Today Los Angeles based lifestyle and activewear brand Alo Yoga is launching a collection of digital wearables. The unisex line can be wor...

Sean Wotherspoon’s MNTGE Drops First Collection Of Vintage Digital Wearables With An Exciting Twist

MNTGE cofounder Sean Wotherspoon with a ’70s denim jacket from his vintage archive. MNTGE MNTGE announced itself in December as a digital wearables brand built around vintage clothing founded by...

Ready Player Me Launches Labs Feature

AI options generated by Ready Player Me’s newest experimental avatar feature. Ready Player Me Ready Player Me has launched a new experimental arm called Ready Player Me Labs kicking off with an ...

H&M Launches Loooptopia, An Immersive Roblox Experience Where Fans Discover Their Digital Fashion Identities

Fans become fashion designers at Loooptopia, minting bespoke designs for their avatars. Courtesy of H&M With the metaverse and social gaming channels increasingly becoming more a part of our cultu...

This New Web3 Vintage Fashion Brand Is Hosting A Twitter Space With Gucci And Bored Ape Yacht Club

MNTGE cofounder Sean Wotherspoon. MNTGE A collaborative digital wearables brand built around vintage clothing, MNTGE is garnering serious buzz and it hasn’t even launched yet. Brainchild of cofounders...

Interoperable Wearables, Cross Metaverse Teleporting, Avatar Supermodel

Decentraland avatar supermodel ambassador Tangpoko. Tangpoko/Decentraland Decentraland has announced the return of Metaverse Fashion Week March 28-31 2023. Cross metaverse partnerships, interoperable ...

What If Your Clothes Could Talk? There’s A Web3 Startup For That

Mintouge logo. Mintouge Meet Mintouge, the Web3 plug-in that connects luxury brands to their customers via purchased product. It generates digital twins of physical items which combine blockchain base...

The Web 3.0 Company Launching Dedicated Fashion Metaverse With PFW Rising Star & K-Pop Girl Band

Weinsanto digital wearables for K-Pop girl group Lightsum realised by BNV meta tailors. BNV / Weinsanto Jean Paul Gaultier protégé and rising star Victor Weinsanto launched Paris Fashion Week with a r...

Digital Fashion Brand DRESSX Joins Balenciaga, Prada And Friends At Meta’s Avatar Store

DRESSX’s first collection for Meta’s Avatar Store. DRESSX The metaverse is the 3D evolution of social media,” says DRESSX co-founder Daria Shapovalova. Digital Metacloset DRESSX — world’s ...

LVMH Innovation Award 2022 Finalist DressX Wants To Be The Google Cloud Of Digital Fashion

LVMH Innovation Award 2022 finalists, DressX founders Daria Shapovalova and Natalia Modenova. DressX It was one of the 21 brands shortlisted for the 2022 LVMH Innovation Award but what exactly is Dres...

How Absolut Brought Coachella To The Metaverse With Digital Fashion From This Playful Accessories Talent

Absolut’s Coachella inspired pop-up in Decentraland. Absolut Fashion and music festivals go hand in hand and nowhere more so than at Coachella. Following Metaverse Fashion Week in Decentraland, ...

Why Printemps Built Its Own Metaverse Online And Teamed With DRESSX Digital Fashion In-Store

A rendering of the Printemps virtual store, a mini Metaverse accessible via its own website. Printemps Not content with attaching itself to an existing Metaverse, luxury French department store Printe...

Here’s Why Decentraland Metaverse Fashion Week Designer Philipp Plein Is Kitting Out His New London Store With A Web 3.0 Genius Bar And NFT Museum

A rendering of the robotron runway from which avatar models emerged during the Philipp Plein show at … [+] Metaverse Fashion Week in Decentraland. Philipp Plein “My mission is to make the Metave...

Fashion Embraces The Metaverse – Will 15% Of Our Wardrobe Become Digital?

Roksanda unveiled a purchasable NFT during London Fashion Week in collaboration with Clearpay Clearpay Would you purchase a digital dress? That is the question that Roksanda, in collaboration with Cle...