Getty Images Join Nvidia to Unveil Safest Generative AI Platform   

Pratik Chadhokar
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The news from the Getty Images office on Tuesday filled the world with delight. The news was regarding a new launch of an AI image tool which is going to resolve one of the major commercial issues related to copyright. Generative AI is a tool used to generate new images, content, text, music, and videos.      

What Makes the New AI Generator Safe?

The increased practices of unauthorized use of copyrighted images simply affect commercial performances. To overcome the issue, Getty Images, an American Visual media company, came up with an effective solution. The company is one of the leading suppliers of stock images, video, photography, music for businesses, and editorial photography. 

On Tuesday, Getty Images unveiled its new and safest generative AI image tool. The tool is developed and launched in partnership with one of the biggest sellers and designers of gaming GPUs, Nvidia. 

The new generative AI tool is well-trained in its enormous library of licensed and owned images. Getty Images also ensured that the images generated using the tool were completely safe and ready for commercial use. 

The newly launched tool is effective and superior to the existing tools in the market including Stable Diffusion and Midjourney. The images generated by both tools have been under legal investigation. The new generative AI tool on the other hand offers undamaged visuals, making it a superior choice in the continuously evolving world. In an Interview with Decrypt, the CEO of Getty Images, Craig Peters disclosed some of the unique features of the new launch. “Accessibility of new generative AI image tools is one of the unique features”, stated Craig Peters. 

The tool can easily be accessed using an Application Programming Interface (API) and offers indemnified and commercially clean visuals. The tool is also well-trained to use brands’ intellectual property (IP) for processing, mitigating the issue of copyright.        

What Next? 

The partnership with Nvidia made it possible to generate a unique, efficient, and usable tool in the commercial space. Getty Images used Nvidia’s Picasso for the new generative AI image tool launch. 

Apart from the copyright issue, the new tool also helps in rejecting prompts that could generate problematic content. Getty Images blocked prompts which are expected to generate deep fakes of politicians and celebrities for illegal actions.

The key purpose behind the launch is to offer the users with one of the most efficient image generators that eliminates risks related to IP and copyright.   

In addition to this, images generated through Getty Images’s AI tool come with Getty’s standard royalty-free license, offering unlimited benefits. Worldwide usage rights, unlimited indemnification, hazel free working are some key benefits.      

Conclusion 

Getty Images, an American visual media company, came up with some good news. The news was related to the launch of a new generative AI image tool which is going to resolve the issue related to Copyright and IP address. Also, the accessibility of the tool using API is another key feature.  

Source: https://www.thecoinrepublic.com/2023/10/01/getty-images-join-nvidia-to-unveil-safest-generative-ai-platform/