Hit Me Hard and Soft becomes Billie Eilish’s fourth project to spend at least 100 weeks on the Billboard 200. NEW YORK, NEW YORK – MAY 15: Billie Eilish performs onstage during “Hit Me Hard And Soft” Album Release Listening Party at Barclays Center on May 15, 2024 in New York City. (Photo by Arturo Holmes/Getty Images for ABA)
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All of Billie Eilish’s albums have become not only wins on the Billboard charts, but long-standing ones. Her three full-lengths have all managed triple-digit week-long stays on the Billboard 200, the chart company’s ranking of the most-consumed albums and EPs in the nation.
Just before her new movie Billie Eilish: Hit Me Hard and Soft – The Tour (Live in 3D), a concert film she co-directed with James Cameron, arrives in theaters, the album that the movie is centered around joins several other projects from the superstar by hitting an important milestone.
Billie Eilish’s Hit Me Hard and Soft Reaches 100 Weeks
As of this frame, Hit Me Hard and Soft has lived on the Billboard 200 for 100 weeks. Out of eight projects Eilish has sent to the competitive albums roster, half have reached that landmark.
Eilish’s longest-running title remains When We All Fall Asleep, Where Do We Go?, her first full-length. That set, which turned her into a global powerhouse more than half a decade ago, is up to 360 turns on the tally.
Don’t Smile at Me ranks as the singer-songwriter’s second-longest-running win with 269 stints on the Billboard 200 to its credit. Happier Than Ever, which preceded Hit Me Hard and Soft by several years, has racked up 230 weeks somewhere on the 200-space rundown.
Hit Me Hard and Soft Celebrates on Multiple Charts
Hit Me Hard and Soft also celebrates 100 weeks on both the Top Rock & Alternative Albums and Top Alternative Albums charts at the same time that it makes it to that enormous sum on the Billboard 200. Hit Me Hard and Soft is Eilish’s fourth release to celebrate that win on the Top Alternative Albums tally, but only her third on the Top Rock and Alternative Albums roster. On that list, it comes in behind When We All Fall Asleep, Where Do We Go? (192 frames) and Happier Than Ever (182 periods). Don’t Smile at Me, the EP, still has months to go before it cracks the coveted 100-stay marker on the alternative-only rundown.
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Billie Eilish’s Hit Me Hard and Soft Lives Inside the Top 10
As Hit Me Hard and Soft reaches 100 weeks as one of the most popular albums in America, the title falls ever so slightly on the Billboard 200. This frame, the project dips from No. 45 to No. 49.
At the same time, it reverses course and improves on both the Top Alternative Albums and Top Rock and Alternative Albums charts. Hit Me Hard and Soft currently sits at No. 4 on the alternative roster and at No. 8 on the list of the most-consumed rock, alternative, hard rock, and metal projects throughout the U.S.
Billie Eilish’s Hit Me Hard and Soft Barely Missed No. 1
Hit Me Hard and Soft became Eilish’s first No. 1 on the Top Rock and Alternative Albums chart when it debuted in June 2024. It beat all of her star-making predecessors and wound up spending 46 frames ruling. On the Top Alternative Albums roster, Hit Me Hard and Soft is one of four winners by Eilish, and all of them have led the charge for more than a month – and in two instances, for more than a year.
However, Hit Me Hard and Soft missed dominating by just one space on the Billboard 200. It became Eilish’s first full-length to fail to lead when it peaked at No. 2.
“Birds of a Feather” and “Wildflower” Hit 100 Weeks as Well
Two of the biggest hits taken from Hit Me Hard and Soft, “Birds of a Feather” and “Wildflower,” enjoy the same anniversary as their parent album. “Birds of a Feather” is up to 100 stays on the Alternative Streaming Songs chart, as well as both the Billboard Global 200 and Billboard Global Excl. U.S. “Wildflower,” the final cut pushed from the project and Eilish’s most recent Song of the Year Grammy winner, is up to that same figure on the two worldwide rankings, though it does not appear as one of the most-played alternative cuts on streaming platforms in America.