Visa Launches Stablecoin Advisory Service for Fintech and Banks

Visa launched a stablecoin advisory service to assist fintech and banking entities in developing digital currency strategies, according to Fortune. Clients include Navy Federal Credit Union and VyStar.

Visa’s move highlights stablecoins’ expanding role in transactions, promising innovative solutions for international payments amid currency volatility, with key stakeholders engaged in crafting implementation strategies.

Visa’s Clients Embrace New Stablecoin Strategy Advisory

Visa has introduced a new stablecoin advisory service aimed at fintech companies, banks, and other businesses seeking to implement stablecoin strategies. This service includes clients like Navy Federal Credit Union, VyStar Credit Union, and Pathward. Notably, Visa seeks to assist in strategic and technological planning for stablecoin implementation.

The service stands to dramatically alter cross-border and B2B transaction landscapes, introducing alternatives in currency-volatile countries. Visa’s Carl Rutstein emphasized the need for stablecoin strategies, noting their advice would keep businesses agile. Pathward’s Anthony Sharett appreciated Visa’s insights, calling them “impressive work” and “actionable recommendations.”

Having a comprehensive stablecoins strategy is critical in today’s digital landscape. Clients come to Visa and VCA for guidance because they trust our ability to navigate change, both within payments and beyond. We are proud to help our clients stay agile and competitive as this space evolves at an unprecedented pace.” — Carl Rutstein, Global Head of Visa Consulting & Analytics, source

Stablecoin Settlements Reach $3.5 Billion Amid USDC Market Data

Did you know? Visa reported an annualized stablecoin settlement volume of $3.5 billion as of November 30, 2025, alongside supporting over 130 stablecoin-linked card programs across 40 countries.

USDC holds a steady price of $1.00 with a market cap at formatNumber(78485794608, 2), representing 2.67% dominance. Although its 24-hour trading volume spiked by 124.27%, prices saw a 30-day dip of 1.02%. Data from CoinMarketCap on December 15, 2025, confirms these statistics.

The Coincu research team suggests Visa’s advisory service and its ties to the stablecoin sector could influence regulatory frameworks and technological innovations. With growing efforts, this could enhance financial systems in volatile economies.