TLDR
- Upexi has appointed SOL Big Brain, a Solana investor, to its advisory committee.
- The company now has Arthur Hayes, co-founder of BitMEX, on its advisory team.
- Upexi’s Solana strategy includes holding over 2 million SOL tokens, valued at approximately $410 million.
- The company stakes most of its Solana holdings to earn an 8% yield for investors.
- Upexi’s net asset value has increased to $433 million, thanks to Solana’s rising market price.
Upexi, the Nasdaq-listed company, has named prominent Solana investor SOL Big Brain to its advisory committee. The move, announced Tuesday, aims to strengthen the company’s crypto strategy. SOL Big Brain joins Maelstrom Fund co-founder Arthur Hayes, who was appointed earlier this year.
Upexi’s Solana Strategy Grows Stronger
Upexi has increasingly focused on Solana, after shifting from its origins as a consumer brand aggregator. In April, the company began its large-scale accumulation of Solana’s SOL tokens with a $6.7 million purchase. It now holds over 2 million SOL tokens, valued at around $410 million.
The company states that it stakes most of its Solana holdings to earn about an 8% yield. By doing so, Upexi offers investors institutional-grade exposure to Solana without requiring them to manage infrastructure. This approach aligns with Upexi’s broader strategy to leverage cryptocurrency for growth while maintaining simplicity.
Key Figures in Upexi’s Crypto Leadership
Upexi’s advisory committee now includes two well-known figures from the crypto world. SOL Big Brain, a prominent Solana investor, brings significant expertise to the team. Hayes, a former BitMEX co-founder, brings his experience from aggressively trading memecoins like PEPE.
Hayes has shifted his focus toward high-yield decentralized finance (DeFi) protocols, such as EtherFi and Ethena. He believes that the next wave of crypto growth will come from projects that reward tokenholders with shared revenue. His insights further strengthen Upexi’s strategic positioning within the crypto space.
Upexi’s Solana bet has been advantageous, particularly with the rise in SOL’s market price. When the company started accumulating SOL, it was priced around $100, near a 13-month low. Since then, the price has more than doubled to $208, boosting Upexi’s net asset value to $433 million.
The post Upexi Taps SOL Big Brain and Arthur Hayes to Strengthen Solana Focus appeared first on Blockonomi.
Source: https://blockonomi.com/upexi-taps-sol-big-brain-and-arthur-hayes-to-strengthen-solana-focus/