Self Completes $9 Million Seed Funding Round for Privacy Ventures

Self, a zero-knowledge identity protocol, secured $9 million in seed funding from top investors to enhance privacy-focused identity verification, integrating with Google, Aave, and Velodrome.

This financial boost positions Self to expand its privacy solutions and influence regulatory compliance in digital identity, impacting user participation in decentralized finance markets.

Self Secures Major Funding for Privacy Initiative

Self’s completion of a $9 million seed funding round involves institutional investors including Greenfield Capital and SoftBank. Eric Nakagawa, CEO, leads Self in advancing privacy-focused identity verification. Self leverages zero-knowledge proofs, integrated with platforms like Google and Aave for comprehensive digital identity services.

This investment empowers Self to expand developer resources and broaden geographic validation, particularly in Africa. The integration with DeFi leaders like Velodrome supports secure, compliant token distributions, fostering trust in decentralized finance environments through enhanced identity solutions.

Market reactions include positive responses within the DeFi sector, noting Self’s role in anti-Sybil airdrops and OFAC-compliant distributions. Eric Nakagawa emphasized the importance of privacy: “Verification on Self means your biometric and identity information stays yours—even Self can’t access or use it.”

Integration with Google Highlights Strategic Growth

Did you know? Self’s partnership with major entities like Google indicates a shift in identity verification, aiming at reducing Sybil attacks within decentralized networks, reflecting a historical precedent seen with similar protocols.

As of November 13, 2025, Ethereum (ETH) is reported with a price of $3,209.86, showing a 24-hour trading volume of $49.08 billion. Notable declines include 24-hour changes of -5.75% and a 90-day shift of -27.75%. Data sourced from CoinMarketCap illustrates these market movements.

Insights from Coincu research suggest Self’s advancements may influence broad adoption of zero-knowledge technology in global identity structures, impacting financial protocols. Self’s privacy innovations could redefine compliance, mitigating risks associated with non-verified participation, thus enhancing market reliability.