KuCoin EU Strengthens Compliance Team in Austria Under EU Regulations

• KuCoin EU grows its Austria compliance team to boost regulated crypto operations under MiCAR.
• Sabina Liu leads local governance, emphasizing compliance, transparency, and long-term stability.
• Expansion supports custody, exchange, and crypto-asset services across the European Economic Area.

KuCoin EU Exchange GmbH is growing its compliance and governance team in Austria. This move shows the company’s commitment to responsible and regulated growth in Europe. Notably, the expansion supports operations under the EU Markets in Crypto-Assets Regulation (MiCAR).

The focus is on hiring experienced professionals in anti-money laundering (AML) and sanctions compliance to strengthen the company’s governance framework to meet European supervisory standards.

Leadership Driving Local Governance

KuCoin EU’s management team in Vienna has strong experience from regulated financial markets. Sabina Liu, Managing Director of KuCoin EU, is leading the initiative. She previously headed KuCoin’s institutional business and worked for over ten years at the London Stock Exchange Group (LSEG). There, she collaborated with global investment banks and cross-border trading institutions.

“Trust must be built on structure, not slogans,” Liu said. “Our priority in Austria is to establish a governance framework that reflects the expectations of European regulators. By investing in experienced local compliance professionals, we are reinforcing a compliance-first operating model designed for long-term stability and transparency.”

The leadership team is focused on local governance practices that balance regulatory alignment, institutional discipline, and innovation in crypto-asset services.

Commitment to the European Market

This team expansion is part of KuCoin EU’s plan to be a fully regulated, locally governed crypto service provider across the European Economic Area (EEA). The company emphasizes careful operations, regulatory compliance, and market stability.

As a licensed Crypto-Asset Service Provider (CASP) under MiCAR, KuCoin EU offers regulated services including custody and administration of crypto-assets, crypto-asset exchange services (crypto–fiat and crypto–crypto), placing of crypto-assets, and client transfer services.

Headquartered in Vienna, Austria, KuCoin EU serves the EEA (excluding Malta). It follows EU regulations on transparency, market integrity, and investor protection.