Franck Muller Launches Solana-Integrated Watch Collection – Coincu

Franck Muller and Solana have launched a watch collection on May 25, 2025, integrating blockchain with Swiss craftsmanship for the first time in New York.

The launch symbolizes the fusion of luxury and blockchain, emphasizing Solana’s potential in high-value collectibles. This collaboration attracts luxury and crypto enthusiasts.

Franck Muller Unveils 1,111 Solana-Integrated Watches

Swiss luxury watchmaker Franck Muller introduced a watch series connecting directly with Solana’s blockchain. According to an official Instagram post, these 1,111 timepieces feature unique QR codes for individual wallet access, each priced at 20,000 Swiss francs. The collaboration underscores the growing integration of technology within luxury sectors, following previous ventures such as the Vanguard Encrypto. Visual branding at the New York Solana Accelerate event bolstered interest.

The watches highlight Solana’s capacity for physical-digital value fusion. Despite its novelty, experts suggest this could bolster Solana’s brand within blockchain luxury. Each watch linking to a Solana wallet via QR code exemplifies real-world blockchain applications.

Solana’s official Instagram posted, “A new era of time begins. Franck Muller x Solana — where Swiss haute horlogerie meets the forefront of blockchain innovation.”

Community reception has been largely positive. Solana’s official Instagram noted, the collection indicates “a new era of time,” underscoring blockchain’s role in daily life. While no governmental remarks have been made, increased visibility has encouraged excitement on social media platforms.

Solana’s Role in Luxury Market: Price and Expert Analysis

Did you know? The Franck Muller x Solana collaboration with 1,111 watches echoes the company’s earlier integration with Bitcoin through the Vanguard Encrypto, a timepiece featuring a Bitcoin wallet QR code—a milestone in blending luxury watchmaking and blockchain technology.

As of May 25, 2025, with data reported by CoinMarketCap, Solana’s current price is $173.37, representing a 0.32% decline over 24 hours. Its market capitalization stands at $90.20 billion, while the 24-hour trading volume decreased by 59.81%. Solana shows a 3.66% price increase over the past week and a significant 20.01% uptick in 60 days. Its circulating supply remains at 520,284,326.70 SOL with no set maximum supply.

Insights from Coincu’s research team highlight Solana’s expanding applicability in luxury goods as indicating potential for blockchain within consumer markets. Historical market data suggests such ventures bolster brand trust and increase both visibility and acceptance among mainstream audiences, highlighting a significant trend in blockchain adoption.