The first set, called the Coachella Keys Collection, consists of just 10 tokens, each offering lifetime festival access and other VIP goodies (among them, a “celebrity chef dinner”). There’s also the Desert Reflections Collection – 1,000 tokens priced at $180 each, which buyers can redeem for a physical copy of a Coachella photo book – and the Sights and Sounds Collection, which mostly just gets you the token and audiovisual accompaniment. The Sights and Sounds NFTs are priced at $60 each, and will launch in an edition of 10,000.
Source: https://www.coindesk.com/business/2022/02/01/coachella-music-festival-to-launch-solana-nfts-in-deal-with-ftx/