Apple Adjusts App Store Rules After Losing Epic Games Case – Coincu

Key Points:

  • Apple loses case, updates App Store payment rules for US developers.
  • Developers can bypass Apple’s commission, keeping full revenue.
  • Potential growth for crypto apps like OpenSea and MetaMask on iOS.

Apple has revised its US App Store policies following a legal defeat to Epic Games on May 3. Judge Yvonne Gonzalez Rogers ruled Apple must permit developers to steer users to external payment options, removing previous commission barriers.

The adjustment allows cryptocurrency and NFT apps to integrate more direct payment solutions, bypassing Apple’s 15-30% fees. Experts anticipate increased app adoption and blockchain activity on iOS as a result of these changes.

Apple Opens App Store to External Payments

Apple’s recent policy changes in the US App Store come after losing to Epic Games in a legal confrontation. Judge Rogers highlighted Apple’s earlier conduct as anti-competitive and mandated genuine compliance, prompting this major update. Developers are now empowered to integrate links to external payment methods, leading to potential revenue retention. Industry reactions indicate optimism, as applications like OpenSea plan to launch transaction functions. Judge Rogers’ decision signifies a potential shift in mobile app financial ecosystems, potentially fostering increased engagement and development.

In the words of Judge Yvonne Gonzalez Rogers, “Apple’s previous implementation of external payment options was characterized as ‘malicious compliance’ with the court’s injunction.” – source

Ethereum (ETH) currently trades at $1,833.45, with a market cap of $221.36 billion. Its market dominance stands at 7.45%, and it experienced a 7.77% rise over the last 24 hours, according to CoinMarketCap.

Crypto Innovations to Flourish with New Apple Policies

Did you know? In 2021, Apple’s attempt to regulate external payments with a 27% fee came under scrutiny, now overruled, emphasizing an evolving stance towards more open financial operations in their ecosystem. Potential regulatory frameworks may be influenced by these changes.

Expert analysis from the Coincu team suggests the App Store’s updated policy could spur increased innovation and competitiveness among developers. This shift heralds potential regulatory frameworks and technological advancements, emphasizing greater flexibility and economic opportunity in mobile app ecosystems.

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Ethereum(ETH), daily chart, screenshot on CoinMarketCap at 12:48 UTC on May 4, 2025. Source: CoinMarketCap

Expert analysis from the Coincu team suggests the App Store’s updated policy could spur increased innovation and competitiveness among developers. This shift heralds potential regulatory frameworks and technological advancements, emphasizing greater flexibility and economic opportunity in mobile app ecosystems.

Source: https://coincu.com/335631-apple-app-store-payment-guideline-change/