Alkimi Deploys Sui Stack to Transform Digital Advertising Settlement

TLDR:

• Alkimi runs advertising auctions and settlement onchain using the Sui Stack for shared verification.
• Enterprise campaigns report lower costs and higher performance through transparent execution records.
• The Sui Stack combines private execution, scalable data, and access control in one integrated system.
• Advertisers and publishers rely on the same on-chain data to reconcile delivery and payments.

Alkimi Sui Stack on-chain advertising introduces a production model for digital advertising built on verifiable execution.

The platform processes auctions, delivery, and settlement on-chain while preserving enterprise-grade privacy and scalability.

Enterprise Advertising Moves to a Shared On-chain System

Alkimi operates a live advertising platform that executes auctions, delivery validation, and settlement directly on-chain.

The approach replaces fragmented reporting systems with a single execution record that advertisers and publishers can independently verify.

Digital advertising traditionally relies on intermediaries that control data flows and reconciliation. Alkimi restructures this workflow by placing outcomes on a shared settlement layer. 

Every transaction becomes auditable, and disputes are reduced through cryptographic proof rather than manual reconciliation.

Enterprise brands already use the platform for active campaigns. These include multinational advertisers across technology, travel, finance, and consumer products. 

Campaign performance is tracked through the same on-chain logic that governs settlement. Public statements shared through social media posts described results from these campaigns as measured. 

Polestar’s connected television campaigns recorded increases in sales intent and brand association. Video viewability and completion rates reached near total coverage.

AWS video campaigns also showed lower costs per thousand impressions alongside improved completion rates. These figures were attributed to reduced waste and aligned reporting between delivery and payment records.

The platform’s design ensures that advertisers and publishers observe identical datasets. This removes inconsistencies that typically emerge from separate analytics systems. 

How Sui Stack Supports Full-Scale Operations

Alkimi initially tested Ethereum-based infrastructure but encountered throughput and privacy limitations. Enterprise advertising required predictable costs and confidential execution that could not be fully achieved through a single-layer blockchain.

The Sui Stack provides four coordinated layers. Nautilus performs private execution inside Trusted Execution Environments. Walrus manages scalable data generated by advertising activity without overloading the blockchain.

Sui functions as the verification and settlement layer. Cryptographic proofs of execution are published on-chain so that campaign results can be independently validated. Seal applies encryption and access control to meet enterprise compliance standards.

These components operate as one system rather than independent tools. Advertising logic, data storage, and settlement remain synchronized within a unified workflow. 

This structure allows Alkimi to process real advertising workloads in production. Auctions, delivery checks, and reconciliation occur without exposing proprietary data or relying on opaque intermediaries.

Alkimi Sui Stack on-chain advertising presents a working example of blockchain-based execution for a major economic sector.

The platform shows how advertising can operate through shared records and automated settlement within a coordinated on-chain system.

The post Alkimi Deploys Sui Stack to Transform Digital Advertising Settlement appeared first on Blockonomi.

Source: https://blockonomi.com/alkimi-deploys-sui-stack-to-transform-digital-advertising-settlement/