Babies R Us Being Reborn With New Flagship Store

An artist’s rendering of the planned Babies R Us store at American Dream mall. WHP Global The licensing and brand management firm that controls the Toys R Us brand is bringing back another membe...

Toys R Us Marketing Campaign Goes Global With World Tour For Geoffrey

Toys R Us is kicking off the Geoffrey world tour at the U.S. flagship at American Dream mall in East … [+] Rutherford, N.J. Michael Simon/startraksphoto.com/Courtesy of WHP Global The reborn Toy...