Topline Adidas shares plummeted Friday morning after the company said it could lose hundreds of millions of dollars this year from its failed partnership with rapper Kanye West, whose antisemitic rema...
Tag: Yeezys
Adidas scrambling to sell $530 million in Yeezys after cutting ties with Ye, report says
Nearly two months after terminating its relationship with Kanye West, sportswear giant Adidas is trying to figure out how to sell $530 million worth of Yeezys, according to a report from the Financial...
Chaos, Antisemitism, ‘White Lives Matter’ — And Steady, Unbothered Sales
Jamel Toppin/The Forbes Collection Hateful rhetoric isn’t putting a pinch on resales of Adidas’ Yeezy sneakers — at least not yet. Ye, the billionaire music entrepreneur and fashion designer previousl...