WWF Drops NFTs Following Environmental Criticism

The World Wildlife Fund (WWF) is halting sales of NFTs after receiving pushback from environmentalists concerned about the industry’s carbon footprint.  Earlier this month, the WWF announced the launc...

UK WWF cancels NFTs shortly after launch amid environmental backlash

The UK’s World Wildlife Fund has faced backlash over the sale of non-fungible tokens (NFTs) that led them to closing the NFT sale less than 48 hours after launching. “After extensive research and appr...

WWF UK gets backlash over ‘eco-friendly’ NFTs launching on Polygon

Global companies trying to make crypto assets a part of their marketing strategy have been met with a vast range of reactions from the public. In the latest incident, WWF UK was in the line of fire fo...

WWF launches NFT drop on Polygon February 3

WWF’s Genesis NFT drop focuses on thirteen of the most endangered species, with the number of NFTs available to mint corresponding to how many of these animals are left in the wild. It will take place...