If You Get It Right, It’s Magical” Lessons From An Online Disruptor

Lucy Goff, Found of breakthrough brand Lyma shares her thoughts on being an online disruptor. A … [+] health-scare changed her life and led to the creation of Lyma. Lyma Lucy Goff wants to chang...

The Healing Company Acquires PepsiCo Backed Your Super In First Attempt To Consolidate The Wellness Industry

Your Super was born after cofounder Michael Kuech (left) was diagnosed with cancer at the age of 24, … [+] while his partner Kristel de Groot (right) began formulating superfoods and plant prote...

Brands Focused On Improving Gut Health On The Rise In The DTC Space

Brands focused on at home-testing for gut health and microbiome insights are on the rise. getty Testing laboratories and hospitals play an important role in diagnosing health issues, but DTC companies...

No Covid-19 Mortality Benefit From Supplements, But Here’s What They Found About Vitamin D

A meta-analysis found that those who had taken vitamin D supplements were less likely to get … [+] intubated and had on average shorter hospital lengths of stay than those who had received stand...