Professional e sports organisation Misfits Gaming has announced a multi-year blockchain partnership with Tezos. 

Misfits has named Tezos as their official blockchain partner, and will take the form of a multi-year partnership that will see the launch of specific blockchain games that will be created on a new Tez...

MLB cancels more games, pushing Opening Day to April 14

Major League Baseball Commissioner Rob Manfred answers questions during an MLB owner’s meeting at the Waldorf Astoria on February 10, 2022 in Orlando, Florida. Manfred addressed the ongoing lock...

NFTs are coming to collegiate sports in this new marketplace

NFTs have been on the surge for a year and are proven to be more than just digital art. Increasingly, they are being utilized for gaming and metaverse projects. However, 2021 also witnessed some uniqu...

WSC Sports Provides NTT IndyCar Series With Enhanced AI Highlights

NTT IndyCar Series driver Alex Palou (10) leads a pack through turn two during the Firestone Grand … [+] Prix of St. Petersburg on February 27, 2022, at the Streets of St. Petersburg. (Photo by ...

DraftKings CEO: People selling his company’s stock will ‘regret that decision’

DraftKings Inc. DKNG, +3.83% CEO Jason Robins vows that people who are selling his company’s stock will “regret that decision.” Robins wrote this message on Twitter TWTR, +5.03% on Tuesday as DraftKin...

The sports industry gears up for crypto partnerships 

Crypto partnerships in the sports industry is poised to boom by 2026 Legitimacy to be given to projects with the help of partnerships  A particular type of audience is on target as the sponsorships ke...

MLB Deals With Apple And NBC Sports Worth $115 Million Annually Combined

Freddie Freeman #5 of the Atlanta Braves celebrates with Joc Pederson #22 after hitting a solo home … [+] run against the Houston Astros during the seventh inning in Game Six of the World Series...

PayRetailers Consolidates Brand with Sports Sponsorship

PayRetailers supports the development of sports in Latin America by being an official sponsor of CONMEBOL South America and the Superliga Sudamericana de Rugby (SLAR, American Rugby Superleague) in 20...

Stage Front Tickets Is Building A Global Platform Focused On Technology, Relationships And Innovation

Karl Roes, CEO and founder of Stage Front Tickets . Karl Roes, CEO and founder of Maryland based Stage Front Tickets has been focused on creating a suite of software tools, a pool of skilled employees...

$1.7 Trillion of Illegal Bets on Sports Yearly, According to UN Report

The legal sports gambling industry is steadily growing, with the majority of games offered at the best online casino in Australia. Nonetheless, it still pales in contrast to the illegal firm, based on...

Aaron Rodgers says he is returning to the Green Bay Packers

Quarterback Aaron Rodgers #12 of the Green Bay Packers walks off the field during the second half of the NFL game at State Farm Stadium on October 28, 2021 in Glendale, Arizona. Christian Petersen | G...

Magic Eden teams up with Overtime to elevate sports NFT utility

Solana nonfungible token, or NFT, marketplace, Magic Eden has announced a partnership collaboration with popular sporting entertainment platform Overtime to launch an NFT collection proposing to enhan...

U.K. Premier League Cancels Broadcasts In Russia As Sports World Reacts To Ukraine Invasion

Topline U.K. Premier League will no longer be televised in Russia as fallout continues in the sports world from Russia’s invasion of Ukraine. Harry Kane of Tottenham Hotspur celebrates after scoring h...

Dick’s Sporting Goods (DKS) reports Q4 2021 earnings beat

Signage outside a Dick’s Sporting Goods Inc. store in Clarksville, Indiana, on Monday, Nov. 9, 2020. Luke Sharrett | Bloomberg | Getty Images Dick’s Sporting Goods on Tuesday reported prof...

Polygon includes $23 billion sports betting company DraftKings as network validator

Valued at $23 billion, DraftKings, a digital sports entertainment and gaming company, today joins the Polygon ecosystem as a validator and node operator, marking this the first time a major publicly-t...

NFL suspends Atlanta Falcons’ Calvin Ridley for 2022 season for betting on games

Calvin Ridley #18 of the Atlanta Falcons warms up prior to a preseason game against the Miami Dolphins at Hard Rock Stadium on August 21, 2021 in Miami Gardens, Florida. Michael Reaves | Getty Images ...

When It Comes To Big-Time College Sports, Penn State’s New President Has Walked Through The Fire Before

PISCATAWAY, NJ – NOVEMBER 17: Head coach James Franklin of the Penn State Nittany Lions runs onto … [+] the field with his team before taking on the Rutgers Scarlet Knights at HighPoint.co...

Sports Deals Are Helping Crypto Projects Build Communities And Drive Engagements

The newest trend among crypto projects is sports sponsorships in football, Formula 1, UFC, eSports, and baseball. The multi-million dollar investments in sports deals is mainly aimed at building legit...

Gymnast faces action after appearing to wear Russian war symbol

close up of hands and rings Robert Decelis Ltd | Stone | Getty Images Ivan Kuliak is facing disciplinary action from the International Gymnastics Federation (FIG) after appearing to wear a Russian war...

Plus500 New Branding Strategy, May Cut Its Sports Sponsorship

In a interview conducted last month, Plus500 hinted it may cut its sponsorship in various sports. Atlético de Madrid was not directly mentioned. Elad Even-Chen, Plus500 CFO affirmed that from 2013 to ...

It’s Getting Harder to Trade Russian Stocks. What to Know.

Russia’s largest companies, once worth billions of dollars, are now nearly-worthless penny stocks. It may look like an attractive opportunity, but for the most part investors can’t even chance buying ...

Hiring Equity, Fan Engagement, And Measuring Sponsorship ROI Among Day 1 Themes At 2022 MIT Sloan Sports Analytics Conference

How companies like HIVE estimate the sponsorship value of pre and post media exposure SoFi received … [+] from being the host venue for Super Bowl LVI was among numerous topics covered at Day 1 ...

OKX Latest Bitcoin Exchange to Lean Into Sports Marketing With Manchester City Sponsorship

OKX , a spot and derivatives cryptocurrency exchange, is the latest in the industry to leap into the sports world. The company recently signed a sponsorship deal with the Premiere League Champions at ...

Ethereum Sports Bearish Signals As Crypto Market Shifts Back Into Fear

Ethereum has mostly mirrored bitcoin’s run in the recent rally. This has seen the digital asset break as high as $3,000 once again for the year. This point which has proved elusive for the cryptocurre...

Why Blockchain is Changing the World of Fantasy Sports

For many years, fantasy sports have been a part of the pop culture zeitgeist. From everyday people forming teams from the comfort of their homes to international competitions with thousands of dollars...

Fanatics hits $27 billion in new funding, adds BlackRock, Michael Dell

Fanatics Founder/Executive Chairman Michael Rubin attends Fanatics Super Bowl Party at College Football Hall of Fame on February 2, 2019 in Atlanta, Georgia. Mike Coppola | Getty Images Michael Rubin&...

Russian oligarch Roman Abramovich to sell Chelsea amid Ukraine war

Roman Abramovich, owner of Chelsea smiles following his team’s victory during the UEFA Champions League Final between Manchester City and Chelsea FC at Estadio do Dragao on May 29, 2021 in Porto...

Roman Abramovich willing to listen to offers for Chelsea

Chelsea’s Russian owner Roman Abramovich applauds as players celebrate their league title win at the end of the Premier League football match between Chelsea and Sunderland at Stamford Bridge in...

Deloitte  Global Sports NFT Trade to Cross $2 Billion in 2022: Deloitte 

The global sports NFT market will see a transaction count of over $2 billion this year, Deloitte’s Technology, Media, and Telecommunications (TMT) Predictions 2022 has said.  Throwing a spotlight on t...

MLB cancels Opening Day after owners fail to reach deal with players union

An Official Rawlings Major League Baseball sits with a bat, lock and chain to represent the lockout between Major League Baseball (MLB) and the Major League Baseball Players Association (MLBPA) on Dec...

How Analysts Expect Crypto Sports Sponsorship Spend To Reach $5B In Less Than Five Years

Nielsen has been in existence for nearly a century, and is widely considered one of the most respectable names in data and market measurement, particularly around TV and media viewership and related a...

Sports leagues flex soft power against Russia over invasion

Alex Ovechkin #8 of the Washington Capitals shoots the puck against the New York Rangers during the second period at Capital One Arena on October 13, 2021 in Washington, DC. Patrick Smith | Getty Imag...