In 2022, the sporting goods business had an estimated market size of $67.2 billion and was enjoying its ranking as one of the fastest-growing industries in the U.S. since 2018. The most significant pl...
Tag: sports media
Why pickleball has NBA’s LeBron James and NFL’s Tom Brady investing
Pickleball is the fastest-growing sport in America, with over 4.8 million people playing the game. However, its rapid growth has caused some growing pains, stemming from competing professional leagues...
Record NFL Ad Revenue Could Result In League Scuttling Current TV Deals
The NFL is pumped—pumped!—for increasing TV ad revenue. Allen J. Schaben/Los Angeles Times via Getty Images The big reason the Denver Broncos recently sold for $4.65 billion and the value of NFL teams...
How The North Face is moving to compete with Patagonia
The global outdoor apparel market is a $12 billion industry. For more than a half century The North Face has competed in the space, outfitting mountain climbers and skiers. But the outdoor recreation ...