Samba TV acquisition of Disruptel, an AI and ML company will improve its connected TV measurement … [+] capabilities for media companies and advertisers. (Photo by Adam Berry/Getty Images) Getty...
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Nielsen Rivals Have Been Upgrading Their Capabilities
Tunity recently acquired by iSpot.TV measures out-of-home viewing using an app. Tunity In the first few months of 2022 there have been a flurry of acquisitions and partnerships among several Nielsen N...