Pernod Ricard Invests In Ready-To-Drink Beverages Via A French Cocktail Brand Cockorico, New American Facility

Late last week, Pernod Ricard acquired a majority stake in French RTD brand Cockorico. This follows … [+] the announcement of a new $22M American canning facility Cockorico Pernod Ricard is bett...

An Interview With The Sisters Behind Austin Cocktails, One Of The Pioneers Of The Ready-To-Drink Market

Austin Cocktails RTD’s are designed to offer drinkers a high-end cocktail experience direct from the … [+] can. Austin Cocktails While it seems to many that the sudden appearance of premix...

Spirit-Based Ready-To-Drink Products Will Pull $11.6 Billion In Growth Over The Next Five Years

Long Island, N.Y.: A collection of hard seltzers and teas you can find in a can, taken on Long … [+] Island, New York on June 10, 2021. (Photo by Raychel Brightman/Newsday RM via Getty Images) N...

Where Is The Ready-To-Drink Category Headed?

Long Island, New York: Free Time’s hard seltzer in tangerine guava flavor, taken on Long Island, New … [+] York on June 10, 2021. (Photo by Raychel Brightman/Newsday RM via Getty Images) N...

Sean ‘Diddy’ Combs Brings Cîroc Into The Ready-To-Drink Category

“We’re coming into the RTD space with a luxury offering,” says the mogul via phone. “We’re bringing … [+] some energy to space.” Ciroc While seemingly every celebrity under the sun has a spirits...

A New Golf Cocktail? Annika Sorenstam Joins Booming Ready-To-Drink Market With Fizzy Beez

Annika Sorenstam holds up the trophy after winning the 2021 U.S. Senior Women’s Open Championship at … [+] at Brooklawn Country Club in Fairfield, Connecticut. Sorenstam has now launched h...