NCAA ‘NIL’ Guidance Places Association At Renewed Antitrust Risk

NEW ORLEANS, LOUISIANA – APRIL 04: Kansas Jayhawks players celebrate after defeating the North … [+] Carolina Tar Heels 72-69 during the 2022 NCAA Men’s Basketball Tournament (Photo ...

Collectives, NILs Combining To Kill College Football And Basketball As We Know It

INDIANAPOLIS, IN – JANUARY 10: Alabama Crimson Tide Head Coach Nick Saban shouts at a player during … [+] the College Football Playoff National Championship Game between the Alabama Crimso...

How college athletes line up tens of thousands of dollars in NIL deals

The NCAA enacted an interim name, image and likeness policy almost a year ago, which allows athletes — many of whom have big social media followings — to make deals with local car dealerships, and in ...

Tori Ortiz Is The Latest College Athlete To Sign An NIL Deal With Gatorade

Tori Ortiz is the latest student athlete to sign an NIL deal with Gatorade Raymond Representation In February, Gatorade announced Fuel Tomorrow, a new multi-year initiative aimed at helping everyone h...

High School Athlete Jared McCain Inks NIL Deal With Kay Jewelers

Jared McCain is partnering with Kay Jewelers for Mother’s Day Nick Ramos Five-star guard Jared McCain, who was recently announced the Gatorade California Boys Basketball Player of the Year, has inked ...

Berkeley International Student Athlete Sam Alajiki Signs NIL Deal

Irish student athlete Sam Alajiki has signed an NIL deal with UK-registered company … [+] NextUpRecruitment (Photo by Matt Cohen/Icon Sportswire via Getty Images) Icon Sportswire via Getty Image...

Oregon Basketball Star Sedona Prince Lands NIL Deal With Beverage Company Riff

EUGENE, OREGON – FEBRUARY 08: Sedona Prince #32 of the Oregon Ducks is introduced as part of the … [+] starting lineup before the game against the Arizona Wildcats at Matthew Knight Arena ...

National Fashion Brand Express Names First Two College Athlete Style Ambassadors

CJ Stroud and Jaxon Smith-Njigba recently participated in a photo shoot together for Express Express Express EXPR , Inc., a national fashion apparel retailer, is taking advantage of new name, image an...

March Madness Driving Increased NIL Opportunities For Women

Paige Bueckers for Chegg Chegg.com Women’s college basketball players have been near the top when it comes to NIL deals, ranking second behind only football for total compensation by sport according t...

Tim Tebow’s NFT Company Campus Legends Forms 3-Year Partnership With INFLCR For NIL Deals

FILE – SEC Nation host Tim Tebow listens to his co-hosts during the SEC Nation broadcast in … [+] Lexington, Ky., Saturday, Oct. 9, 2021. Tebow was visiting with Auburn athletic director A...

H&R Block Signs Iowa’s Caitlin Clark, South Carolina’s Zia Cooke To NIL Deals, Eyes Pacts With Other Female College Athletes

Iowa guard Caitlin Clark (22) shoots a 3-point basket during the second half of an NCAA college … [+] basketball game against Indiana, Monday, Feb. 21, 2022, in Iowa City, Iowa. (AP Photo/Charli...

UConn Star Paige Bueckers Announces Deal With Cash App, Her Third Major NIL Partnership

Paige Bueckers of the UConn Huskies celebrates her three point basket in the first quarter against the Baylor Lady Bears during the Elite Eight round of the NCAA Women’s Basketball Tournament at...

Despite NCAA Fears, College Football Remains Extremely Popular In NIL Era

ATLANTA, GA – DECEMBER 01: D’Andre Swift #7 of the Georgia Bulldogs rushes for a 9-yard touchdown … [+] in the second quarter against the Alabama Crimson Tide during the 2018 SEC Cha...