On an October morning 25 years ago, MarketWatch started providing real-time news and market data to the general public on the internet. Individuals were fleeing their stockbrokers for new online platf...
Tag: marketing
Kroger-Albertsons Merger Would Create a Big Player in Retail Advertising
The proposed merger of Kroger Co. and Albertsons Cos. would reshape the U.S. supermarket industry by combining its two largest operators. It also would create a big player in so-called retail media, o...
Higher Heating Bills Poised to Hit U.S. Households This Winter
High fuel prices have been a big driver of inflation, pumping up the cost of summer travel and air conditioning, and federal energy forecasters say that staying warm this winter will be more expensive...
IOSCO Proposes Measures To Probe Digital Marketing Risks
Concerning the rapid increase of risks in digital marketing, The International Organization of Securities Commissions, (IOSCO), has proposed some measures for its member countries to consider when dec...
In the college sports pay era, women are emerging as big winners
INDIANAPOLIS, IN – MARCH 6: Iowa guard Caitlin Clark (22) raises her arms in an effort to get the crowd cheering during the Women’s Big Ten Tournament Championship college basketball game ...
‘We’re seeing buyers backing out’: This dramatic chart reveals U-turn in the housing market as sellers slash home prices
Here’s a chart that speaks a thousand words about the state of the real-estate market right now. The chart above, part of a new report by real-estate brokerage Redfin RDFN, -7.03% on the property mark...
BitNile Holdings Adds Google Alum Frank Frausto as Vice President of Marketing
Frausto’s hire comes as BitNile looks to launch innovative Bitcoin marketplace LAS VEGAS–(BUSINESS WIRE)–$AP #BITMAIN—BitNile Holdings, Inc. (NYSE American: NILE), a diversified holding company (“BitN...
‘The mood has turned darker’: Desperate to outrun inflation, people are making big (and easy) changes to their habits. You can too.
We never were the same after last summer. Stubbornly high inflation rates in recent months and several interest rate hikes by the U.S. Federal Reserve are impacting consumer behavior. That’s according...
How Losing Can Drive Consumer Behavior
Creative background, online casino, in a man’s hand a smartphone with playing cards, roulette and … [+] chips, black-gold background. Internet gambling concept. Copy space. getty In the 20...
Marketing Collective Rosie Labs Furthers International Expansion with France Office Opening
Web3 Strategist and Innovator Melissa Gilmour Tapped to Co-Lead Business in Europe with the Extension of Rosie Labs’ Web3 Practice NEW YORK–(BUSINESS WIRE)–Rosie Labs, the global marketing collective,...
KINZA 360 Goes to Dubai: Visit the Grandest Affiliate Marketing Event of 2022
Place/Date: Dubai – October 11th, 2022 at 7:06 pm UTC · 2 min read Source: KINZA 360 The Intercontinental forum on affiliate marketing is now expanding globally. The first KINZA event to be held...
Which Mainstream Brands Leverage NFT Collection in Their Marketing?
It is no news that NFTs are extremely popular among crypto enthusiasts. And although we are currently experiencing a bear market, many traditional brands are leveraging NFTs in their marketing efforts...
Framework Ventures Co-Founder: Take the Web3 Out of Marketing Web3 Games
The crypto bear market may have chilled public interest in blockchain and cryptocurrency, but venture capital firms like Framework Ventures continue to pour billions into the industry. “There ar...
Brace for Mortgage Rates to Climb Higher After the Jobs Report
Text size A housing development in Pearland, Texas. Brandon Bell/Getty Images The rising cost of buying a home has cooled the market this year. In a roundabout way, Friday’s jobs report will add to ho...
Top 5 Marketing Tokens by Market Cap To Keep On Your Radar in October 2022
Marketing Tokens serve as a bridge between services and clients, in which tokens can be used to make purchases, bringing Blockchain technology into the general marketplace. Marketing Tokens have a gro...
Memory Chip Makers Struggle With Declines in Demand, Price
Listen to article (2 minutes) The pandemic boom in memory chips is on pause. A decline in prices in recent months has led the biggest memory players—including Samsung Electronics and Micron Technology...
How GM plans to convince car buyers to make the EV switch
Electric Chevrolet Silverado shown at the New York Auto Show, April, 2022. Scott Mlyn | CNBC When people think of electric vehicles, their minds typically jump to Tesla. But Elon Musk’s company ...
OPEC Just Put a New Floor on Oil Prices. Politics Could Break It.
Text size Top oil producers agreed on a major cut in production to boost crude prices, a move denounced by the U.S. Frederic J. Brown/AFP via Getty Images OPEC’s latest controversial decision to cut p...
Crypto.com marketing spree hits the wall
Arguably one of the most aggressive marketing campaigns in crypto is running out of steam. Crypto.com is shedding employees and cutting back on sponsorships as the crypto winter sets in. Successes dur...
McDonald’s workers beg customers to stop ordering adult Happy Meals, a nostalgic marketing ploy
People really want their adult Happy Meals, and it’s stressing out McDonald’s frontline staff. On Monday, McDonald’s started selling Happy Meals—normally targeted to children—to adult customers. And, ...
What Stands Unique in These Top Crypto SEO and Marketing Companies in 2022?
The rise of the DeFi world and the consistent adoption of cryptocurrencies across different parts of the world have led to the growth of great marketing and SEO companies. A few years ago, a few peopl...
AAG Partners with World Leading Blockchain PR & Marketing Firm…
Singapore, SG, 6th October, 2022, Chainwire AAG is thrilled to announce a partnership with the world’s leading blockchain PR and marketing firm MarketAcross to raise the visibility of AAG and its upco...
Visa ‘stands to lose the most’ from Fed’s new debit-card rules, analyst says
Newly solidified Federal Reserve guidelines on debit-card routing could have some impact on the financial performance of payment-technology companies, but the latest rules weren’t as onerous for the c...
Americans are souring on the housing market. Home buyer sentiment hits lowest level since 2011 — and mortgage rates reach 7%.
There’s no respite for home buyers these days. From rising rates, high home prices, and an uncertain economic outlook, shoppers are finding it hard to jump into purchasing a home. Fannie Mae noted th...