Tech titans including Google parent Alphabet, Microsoft, Meta META, +2.79%, IBM IBM, +0.27% and Amazon AMZN, +1.96% have announced thousands of job cuts in recent months, as the sector attempts to mee...
Tag: marketing
Apple earnings may rely on an unlikely hero amid iPhone uncertainty
Apple Inc. was saved in its last earnings report by an unlikely hero, and the same dynamic may show up in the tech giant’s holiday earnings. Macs posted record revenue of $11.5 billion that was more t...
Ford to cut Mustang Mach-E prices as price war with Tesla ‘intensifies’
Ford Motor Co. said Monday that it would be “significantly increasing” production of its Mustang Mach-E in 2023 as the company continues its efforts to improve supply of its electric-vehicles and cut ...
Fed rejects crypto bank’s application to join U.S. payment system
The Federal Reserve Board on Friday rejected a Wyoming-based crypto-centric bank’s application to become a member of the central bank’s exclusive payment system. In a press release, the Fed said the f...
Gas Prices Are Rising. Refiner Stocks Are Riding the Wave—for Now.
Gasoline prices have risen 41 cents a gallon in the past month to an average national price of $3.51. Summer driving could be pricier than many expect, though it’s unlikely to be as bad as last year, ...
Latest in Crypto Hiring: Former Nike, Apple Marketing Pro Joins Segment
Though more crypto firms revealed layoffs this week, several segment players added high-level executives. The Algorand Foundation named Jessica Tsai Chin as its new chief marketing officer. The ...
Tech stocks are having their best January in decades — here’s why that may not be a good sign
Technology stocks are on quite a tear to start 2023, but that could actually be an ominous signal. The Nasdaq Composite Index COMP, +0.95% is up 11% so far this month, on track for its best January pe...
Energy Earnings Could Drop 11%
After two years of skyrocketing growth, oil and gas earnings are now past their peak. The good thing for the stocks is that the peak was remarkably high, and the decline is likely to be very gradual. ...
Opinion: Intel just had its worst year since the dot-com bust, and it won’t get better anytime soon
Intel Corp. ended 2022 with its worst financial results since the dot-com bust more than 20 years ago, thanks to a double whammy of a downturn in both PCs and data centers that isn’t going to turn aro...
This recession indicator is close to the point of no return. But stocks historically rally if the Fed cuts and the economy still grows.
It’s way too early to proclaim a Goldilocks environment, even if major asset classes are at least pointing to a better chance of it. The S&P 500 SPX, +0.40% has gained 5% this year, and the tech-h...
ASML Profit Tops Expectations. It Sees a Chip Market Rebound.
ASML Holding, a critical supplier to the global chip-making industry, said Wednesday that it expects to report more than 25% sales growth this year despite uncertainty in the semiconductor industry, a...
Coinbase Seeks Brand Exposure with Germany’s Second-largest Soccer Club
Cryptocurrency exchange Coinbase isn’t shying away from advertising despite cutting costs in other areas. The exchange is strengthening ties with German soccer club Borussia Dortmund (BVB), loca...
Algorand Foundation poaches WhatsApp exec to lead marketing efforts
The Algorand Foundation hired former WhatsApp and Nike exec Jessica Tsai Chin to steer its marketing efforts. Previously head of brand for global privacy at the Meta-owned messaging app, Chin s...
Crypto Marketing – What Initiatives Will Bring More Value and Users in 2023
If we consider a significantly long time horizon, the crypto market has witnessed tremendous growth in terms of development and value. Experts believe in the future of blockchain technology and antici...
Yeti Takes Slow And Steady Approach To Sports Marketing
Yeti ambassador John John Florence won the WSL’s 2022 Haleiwa Challenger at home in The Hawaiian … [+] Islands. World Surf League via Getty Images Similarly to the speed at which ice water...
U.S. Treasurys at ‘critical point’: Stocks, bonds correlation shifts as fixed-income market flashes recession warning
Bonds and stocks may be getting back to their usual relationship, a plus for investors with a traditional mix of assets in their portfolios amid fears that the U.S. faces a recession this year. “The b...
House prices slumped by 10% in San Francisco, Redfin says — and prices are also falling in these cities
Even as mortgage rates come off of recent highs, buyer demand remains constrained. And that’s affecting home-list prices, according to a new report. The report by Redfin RDFN, +8.45%, which tracked ho...
Accused Bitfinex Thief Lands Marketing Gig at Tech Firm
Accused Bitfinex thief Heather Morgan will soon start work as a tech company’s marketing and business development manager at their New York office, despite facing $4.5 billion in money laundering char...
Kim Kardashian influencer marketing crypto prices
Celebrities, unfortunately, are only part of the problem with the current state of crypto marketing. An industry of Web3 YouTubers, Twitch streamers and TikTok stars emerged during the coronavirus pan...
Marketing with NFT by Yves Saint Laurent
Yves Saint Laurent Parfums SA wants to create value to its brand for the metaverse with a marketing campaign using NFTs, so the company is filing trademark applications related to the use of Non-Fungi...
Why Sped-Up Music—From SZA, Steve Lacy And Many More—Took Over TikTok And Became A Key Marketing Strategy
Topline Here’s why your favorite recent chart-topper has probably gotten that sped-up remix treatment on TikTok, the app’s latest viral phenomenon, which artists and record labels are jumping to capit...
Opinion: Zuckerberg and Intel are shipping the proceeds from their layoffs straight to Wall Street
For years, Wall Street groused about Silicon Valley’s refusal to pay dividends and buy back stock as tech companies grew into cash-generating machines. That is no longer a problem, even though those t...