Livestream Shopping Is Not Going To Take Over E-Commerce

LINYI, CHINA – JANUARY 19: Livestreamers sell food as she live streams video on a smartphone before … [+] the Chinese New Year, the Year of the Ox, on January 19, 2021 in Linyi, Shandong P...

Livestream Shopping Stays Hot As Whatnot Valuation More Than Doubles To $3.7 Billion

Whatnot founders Grant LaFontaine (left) and Logan Head are taking on eBay with their livestream shopping platform, popular among collectors. Whatnot Despite a drawdown in venture capital spending, th...

A $500 Billion Market In 2022 As Amazon, Google, Facebook, TikTok Jump In?

Livestream shopping is projected to rake in a massive $480 billion in China this year, according to eMarketer, but only $11 billion in the United States, according to Foresight Research. That could ch...