Danish toy giant Lego is building on its metaverse push by partnering with gaming facilitator Epic Games to target digital markets. The Lego Group is collaborating with gaming engine company Epic Gam...
Tag: Lego
Lego sales leap as fans buy Harry Potter, Star Wars sets
A customer reaches for a box from the Lego Dots range at the Lego A/S store in London, U.K., on Monday, March 7, 2022. Bloomberg | Getty Images Lego sales are building on pandemic-era growth, boosted ...
Will Kidults Save The Toy Industry This Christmas?
Kidadults – grownups who love to play games and collect toys – are driving growth in the toy … [+] industry this year. getty It was two weeks before Christmas and the toy world was w...
In The World Cup Of Holiday Ads, Why Does England Win Each Year?
In soccer (or ‘football’ as it’s known to most of the world), England has only taken out one World Cup – over half a century ago, back in 1966. But off the field and on the ‘telly’, the Brits seem to ...
Day Two of Web Summit 2022: LEGO creates a virtual…
Among the speakers at Web Summit 2022 on day two were F1 driver Toto Wolff and Microsoft Vice Chair and President Brad Smith, and the day was full of meaningful discussions for the tech industry. Duri...
Lego Brings Manufacturing Back To The U.S., 15 Years After Pulling Plug
The move will allow it to shorten the distance that its products have to travel to reach customers. SOPA Images/LightRocket via Getty Images Fifteen years after laying off 300 workers, shuttering its ...
What If The Top Technologies In Manufacturing Worked Together?
A plethora of technologies shape manufacturing and continue to do so. Think CNC machining, robotics, 3D-printing, robotics, software, Internet of Things (IoT), digital twins, AI/AR, and photonics, jus...
Lego revenue jumped 27% in 2021, as kids and adults continue to build
A customer reaches for a box from the Lego Dots range at the Lego A/S store in London, U.K., on Monday, March 7, 2022. Bloomberg | Getty Images Sales of Lego building kits continued to soar in 2021, a...
ERC-4626: DeFi's Newest Money Lego
ERC-4626 is a newly proposed Ethereum token standard that might resolve a sore issue in decentralized finance (DeFi): the mishmash of design types for tokens that print money. Proposed Jan. 4, ERC-462...