Kia’s Super Bowl Binky Dad Spot Beats GM, Stellantis For Sparking Web Traffic

Still frame from Kia “Binky Dad” commercial that aired during the 2023 NFL Super Bowl broadcast. YouTube If clicks tell the story, reaction to the four auto commercials airing during the S...

Kia’s First NFTs Have Covered Adoption Costs for 22,000 Pets in Shelters

In the latest instance of a for-profit company tapping NFTs for charity, Kia’s US unit earlier this year minted its first digital collectibles to raise funds for a US nonprofit working to alleviate ov...