Mobile Shopping Could Be Santa’s Special Helper This Year

Happy couple shopping online christmas presents with credit card getty Mobile phones and gaming apps could be a key way for retailers and brands to connect with shoppers this holiday season, according...

Unity Stock Tumbles After Board Rejects AppLovin’s $17.5 Billion Buyout Bid

Text size Unity Software doesn’t think AppLovin’s offer was in the best interests of its shareholders. David Paul Morris/Bloomberg Videogaming company Unity Software  on Monday rejected Ap...

Unity Board Opposes AppLovin’s $17.5 Billion Buyout Offer

Updated Aug. 15, 2022 10:48 am ET Listen to article (2 minutes) Unity Software board has unanimously agreed that the $17.5 billion buyout offer from AppLovin isn’t in the best interests of shareholder...

The Best Tech CEOs: What Matters Most

Text size Shopify CEO Tobi Lütke spent years programming before he co-founded the e-commerce software firm. He has said he knows how long projects will take—and which initiatives to choose—because of ...

Here is why IronSource shares jumped 70%

IronSource Ltd (NYSE: IS) jumped 70% after announcing a definitive agreement with Unity Software Inc (NYSE: U), under which it will merge into a Unity wholly-owned subsidiary in an all-stock arrangeme...

Game Developer Unity Merges with ironSource in Huge Gaming Move

With the global economic situation currently impacting virtually every industry, mergers and acquisitions (M&A) are becoming increasingly rampant. Top game developer Unity has revealed that it has...

Cathie Wood’s ARK Buys 1 Million Unity Software Shares After IronSource Acquisition

Text size An attendee plays a game at the Unity Technologies booth at the Game Developers Conference in San Francisco. David Paul Morris/Bloomberg Cathie Wood’s ARK Invest purchased more than 1 millio...

Unity Stock Is Plunging. Investors Are Losing Faith in the Company’s Strategy.

Text size John Riccitiello joined Unity as CEO in 2014, after a six-year stint running Electronic Arts. David Paul Morris/Bloomberg Unity Software investors are throwing up their hands in despair. Aft...

Unity to Buy IronSource for $4.4 Billion. IronSource Stock Surges, Unity Slumps.

Text size Wall Street seems to think the merger is a good deal for IronSource stock, which surged. Angela WeissAFP/Getty Images Unity Software will take over IronSource in an all-stock $4.4 billion me...

ironSource CEO: gaming is more than just a COVID play

The VanEck Video Gaming and eSports ETF (ESPO) is up nearly 100% since the start of the pandemic, and ironSource Ltd (NYSE: IS) CEO Tomer Bar Zeev doesn’t see an end to this trend in the near fu...