Despite some concerns about the economy and the lack cyclical events, prognosticators are … [+] forecasting ad spending to increase in 2023. With strong growth from retail media and connected TV...
Tag: GroupM
Despite Economic Headwinds Agencies Forecast A Strong Ad Market For Second Half In The Year
The Men’s FIFA World Cup from Qatar begins on November 21 and runs through December 2022. It is a … [+] cyclical event that will boost the ad economy in the second half of 2022. (AP Photo/...