Brand Love Letters: ‘Dear Amazon,’

“The most important single thing is to focus obsessively on the customer. Our goal is to be earth’s most customer-centric company.” – Jeff Bezos That’s a strong statement— it’s one thing to be among t...

Ten Principles To Create A Customer-Centric Company

The customer should always be considered when making decisions. getty Customer-centric companies put their customers at the center of all decisions. That means the customer is always considered as dec...