Mytheresa Delivers Strong Results In Q1 2023; Leans Into Its Top Clients

Mytheresa, which reported strong financials today, here, appeals to the dressier side of top clients … [+] with its Festive Season campaign. Courtesy of Mytheresa Mytheresa delivered impressive ...

Balmain’s Newest Ultra Sustainable Collab To Be Unveiled At Paris Fashion Week

An image from the evian x Balmain campaign featuring Olivier Rousteing. evian / Balmain A Balmain collaboration generates hype like it’s going out of fashion and the latest is no exception. Hot on the...

Balmain CMO: NFTs a ‘Powerful Tool’ For Luxury Fashion Brands

Hardly a day goes by at the moment without an announcement from a high-end fashion brand about getting into Web3. Most recently we have seen Balmain’s creation of an NFT-backed ecosystem, followed a d...

Balmain enters the metaverse with mintNFT

New partnership between mintNFT and fashion house Balmain to design a new fashion campaign using NFTs and the metaverse. Balmain’s new fashion campaign together with mintNFT The co-founder of the mint...

How The Fashion Industry Plans To Utilize TV More For Marketing

NEW YORK, NY – MAY 10: Rihanna launches global lingerie brand, Savage X Fenty at Villain on May 10, … [+] 2018 in New York City. (Photo by Kevin Mazur/Getty Images for Savage X Fenty) Gett...

Balmain X Barbie Gets Its First Retail Location At Dallas Neiman Marcus

The Balmain X Barbie pop-up at Neiman Marcus Northpark Dallas recreates two iconic Parisian … [+] locations, the Grand Palais and Tuileries Gardens, as part of an interactive experience. Photo b...