Lotte Group Partners With Polygon for Global NFT Initiative

• Lotte group has partnered with Polygon for NFT expansion.
• This will help push for the NFT project globally.
• The two companies will kick off with the rebranding of Bellygom NFT Season 2.

South Korean company Daehong Communications, led by CEO Hong Seong-hyun, has entered into a partnership with Polygon, according to their recent post. This collaboration with the Lotte Group is in a hedge to push the NFT project globally.

The move comes after Daehong Communications invested in Blocko, a blockchain specialist. They have also been actively collaborating with various companies, including Lotte Group affiliates, to drive the growth of the NFT business as the hub of the Lotte NFT project.

The first project in this partnership is Lotte Home Shopping’s Bellygom NFT. Daehong Communications recently announced the Bellygom NFT Season 2 roadmap. This development will solidify the community roadmap and worldview and provide an expanded experience with Polygon, according to the blog.

The two companies plan to strengthen their partnership further, starting with the rebranding of Bellygom NFT Season 2 and leading the global NFT market by providing differentiated value and new experiences to holders. With this collaboration, Daehong Communications and Polygon are poised to drive the growth of the NFT market and offer exciting new possibilities for creators and collectors.

The Lotte Group’s NFT project, which is focused on the creation of unique and valuable digital assets, has gained significant attention in the industry. According to experts, the firm has the potential to revolutionize the way companies create and monetize digital content.

With the partnership between Daehong Communications and Polygon, the Lotte Group’s NFT project is set to expand its global reach. This has been made possible by tapping into the blockchain technology expertise and vast network of Polygon.

This move is allegedly expected to propel the Lotte Group’s NFT project to new heights, offering innovative and lucrative opportunities for both creators and consumers in the digital asset market.

Daehong Communications, in partnership with global blockchain platform Polygon, is set to revolutionize the NFT market with a new business model that goes beyond simply issuing NFTs. The Korean company has cited plans to accelerate the global advancement of various NFT projects with leading domestic and foreign companies, leveraging the active support of the Polygon Foundation.

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