At the Ledger Op3n conference at NFT. NYC on Wednesday, the crypto hardware and security startup Ledger announced the introduction of a non-fungible token (NFT) market and Web3 services platform for businesses.
Brands including LVMH’s Tag Heuer, the NFT line DeadFellaz, and Brick/Babylon are collaborating with Ledger Market to offer their assets on the marketplace.
Announcing “Ledger Enterprise”
Ledger’s goal, according to Gauthier, is to support brands and artists throughout their NFT journeys and protect the entire stack from NFT minting to distribution to manufacturing.
Security and transparency are top priorities in the company’s NFT marketplace, Ledger Market. Ledger CEO Pascal Gauthier asserts that providing adequate security is “one of the industry’s biggest challenges” and that clear-signing, a process that helps NFT traders prevent frauds, has been swept away “in the wave of Web3 innovation.”
Ledger Connect, a hardware wallet that enables users to connect to Web3 apps, was released in May.
Ledger is also launching Ledger Enterprise Create, a platform that gives companies the ability to expand their Web3 projects risk-free into the NFT industry.
Ledger is also releasing a range of other solutions targeted toward Web3 security and education.
This is the reason being ledger enterprise
With an emphasis on bitcoin, the company launched its operations in 2014, and it just entered the Web3 market.
Gauthier claims that Ledger has 2 million daily active users and that its technology is used to secure over 20% of all digital assets worldwide.
With webmasters and a lack of transparency between parties participating in the technology, Gauthier said to CoinDesk that “everyone is creating NFTs as they were building websites in the 2000s.” Ledger Enterprise Create, in his opinion, will enable “total control for companies and creators.”
However, Gauthier pointed out that before using Web3, Ledger’s responsibility is to educate consumers on the various technologies and how to utilize them.
This is one of the reasons why Ledger is releasing Ledger Quest, a Web3 game that teaches players how to earn money using NFT incentives, as well as Ledger Academy, a platform for users to learn more about blockchain technology and security.
Mike Shinoda, Deadfellaz, Dan Held, and Bobby Hundreds are among the personalities on Ledger’s Pro Team who will serve as brand ambassadors by spreading awareness of the business.
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Source: https://www.thecoinrepublic.com/2022/06/23/ledger-introduces-new-nft-marketplace-and-web3-services-platform-for-businesses/