American brokerage platform, TradeStation, which is owned by the Monex Group, published the brokerage metrics for April 2022, reporting an almost 6.1 percent monthly rise in the total number of customers. It ended the month with 240,417 customer accounts.
The latest jump in the number of customers was a staggering 60 percent when compared with the same month of the previous year. The trading platform
Trading Platform
In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools.
In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools.
Read this Term added 19,805 new accounts in April 2022.
Despite the increasing client numbers, the customer assets held by the platform are plummetting. It ended April holding $10.76 billion in total customer assets, which is down from the previous month’s $12.3 billion and the previous year’s $10.84 billion. The customer cash on the platform also dropped to $2.8 billion.
The daily average revenue trades (DARTs) on the platform for the month came in at 226,760. This figure was 4.1 percent higher than the prior year but slipped from March’s 232,104.
Though the new client onboarding remained strong for a while, the broker has been witnessing a decline in trading activities. It cited a decrease in trading activities to justify a 19 percent decline in its revenue between January and March, Finance Magnates reported earlier. It also reported a slump in net interest income, subscription, and other revenue streams.
Upcoming Public Listing
Meanwhile, the trading platform is on the path to listing its stocks on a public exchange in the United States. It has chosen the path of a reverse merger and has already inked a deal with a blank check company. TradeStation’s current owner, Monex Group will continue to hold around 80 percent ownership of the merged entity.
The platform, which primarily offers self-clearing equities, options, futures and futures options brokerage services, is also enhancing its cryptocurrency services. Earlier this year, the platform extended its crypto offerings to Puerto Rico.
American brokerage platform, TradeStation, which is owned by the Monex Group, published the brokerage metrics for April 2022, reporting an almost 6.1 percent monthly rise in the total number of customers. It ended the month with 240,417 customer accounts.
The latest jump in the number of customers was a staggering 60 percent when compared with the same month of the previous year. The trading platform
Trading Platform
In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools.
In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real-time updates on quotes, charts and is the main frontend which customers are facing.Brokers either use existing trading platforms and sometimes customize them, or develop their own platform from scratch. Since the beginning of the retail FX trading business MetaQuotes and its platforms MetaTrader 4 (MT4) and MetaTrader 5 (MT5) have been the industry standard, especially when it comes to automated trading.MT4 Shows Resiliency While MT4 has long been seen as ubiquitous amongst brokers’ offerings, a targeted push by MetaQuotes themselves has led to broader adoption of MT5 in recent years. Advanced trading platforms such as MT4 or MT5 also allow access to a wide range of asset classes available for trading.The development of trading platforms over the past decade has failed to successfully dethrone MT4 or MT5, notably in the retail market. However, in institutional markets, brokerage companies and banking entities also construct and utilize proprietary currency trading platforms to help satisfy internal needs with trades executed through institutional trading channels.By far the most important parameter for many retail clients is the optionality and pairs available on trading platforms. Additionally, demand by traders has led to a greater emphasis on newer features such as advanced charting and other tools.
Read this Term added 19,805 new accounts in April 2022.
Despite the increasing client numbers, the customer assets held by the platform are plummetting. It ended April holding $10.76 billion in total customer assets, which is down from the previous month’s $12.3 billion and the previous year’s $10.84 billion. The customer cash on the platform also dropped to $2.8 billion.
The daily average revenue trades (DARTs) on the platform for the month came in at 226,760. This figure was 4.1 percent higher than the prior year but slipped from March’s 232,104.
Though the new client onboarding remained strong for a while, the broker has been witnessing a decline in trading activities. It cited a decrease in trading activities to justify a 19 percent decline in its revenue between January and March, Finance Magnates reported earlier. It also reported a slump in net interest income, subscription, and other revenue streams.
Upcoming Public Listing
Meanwhile, the trading platform is on the path to listing its stocks on a public exchange in the United States. It has chosen the path of a reverse merger and has already inked a deal with a blank check company. TradeStation’s current owner, Monex Group will continue to hold around 80 percent ownership of the merged entity.
The platform, which primarily offers self-clearing equities, options, futures and futures options brokerage services, is also enhancing its cryptocurrency services. Earlier this year, the platform extended its crypto offerings to Puerto Rico.
Source: https://www.financemagnates.com/forex/brokers/tradestation-continues-to-see-client-surge-aprils-darts-jumped-4/