Ticket sales to the ninth FIFA Women’s World Cup will begin on October 6, with the world governing body announcing today that the cheapest single tickets will be comparable in price to the previous edition of the finals in France in 2019 but only sold in three pricing categories, removing the cheapest category 4 tickets.
The finals to be held in Australia and New Zealand will be the first to be co-hosted, the first to be played in the southern Hemisphere and the first to feature 32 teams, 27 of whom have already qualified with two more to be confirmed following European play-offs at the start of October and the remaining three nations to be decided following an inter-confederation play-off tournament to be held in New Zealand in February 2023.
FIFA Secretary General Fatma Samoura said “with just over nine months to go until the FIFA Women’s World Cup 2023 kicks off and tickets affordably priced for everyone, we look forward to giving fans a chance to be part of another incredible celebration of football next year and seeing women’s football go Beyond Greatness in 2023.”
The world governing body will be hoping to capitalize on the remarkable ticket sales for the UEFA Women’s Euro this summer in England when over half a million spectators attended the 31 matches, an average of of 18,544 a match. The record average attendance for a FIFA Women’s World Cup remains the 37,319 who saw matches at the finals across the United States in 1999 although these figures were skewed with matches being staged as double-headers.
Although over 1.1 million fans attended the games in France in 2019, this was over 200,000 down on the previous finals in Canada in 2015, when matches were also held as double-headers. If those Canadian figures were similarly skewed, there is no denying the average attendance in France of 21,756 was also down on the 2011 finals in Germany, when matches were held as one-offs and the average crowd was 26,428. With the expanded tournament meaning 64 matches will be played in 2023 rather than 52, organizers in Australia and New Zealand will be hoping to break both records next summer.
Initially, tickets will only be available through a variety of multi-game packages with two stadium-specific passes (a super and a flexi) and a home team pass for fans only wishing to watch matches involving either of the two host nations. All of these packages will be priced at NZD/AUD $40 ($26 USD) for adults and NZD/AUD $20 for children ($13 USD).
Single match tickets will only be made available from October 25, once the draw for the finals has been made. The cheapest adult tickets will be priced at NZD/AUD $20 ($13 USD) going up to NZD/AUD $120 ($78 USD) for a category one ticket to the final at the 83,500-capacity Stadium Australia in Sydney on August 20, 2023.
These prices are slightly less than the equivalent three categories of tickets for the previous finals in France. However, in 2019, there was also a cheaper fourth category of tickets made available starting at €9 ($9 USD) for the group stage and €23 ($23 USD) for the final, less than the cheapest tickets for next summer.
For the first time at a FIFA Women’s World Cup finals, standing tickets will be made available at two of the stadiums – the Rectangular Stadium in Perth, Australia and the Waikato Stadium in Hamilton, New Zealand – which will be offered at category three prices. Any household will be restricted to purchasing up to a maximum of 100 tickets for the tournament and up to ten tickets per match.
As FIFA’s first official women’s football partner, Visa cardholders will have a week-long priority access to both sales phases running from October 6-12 and then again from October 25-31 before a general sale, open to all, beginning on October 13 and November 1 respectively.
Unlike at the men’s World Cup, where all initial applications are made during a specific sales period before tickets are allocated randomly in a draw, all tickets to this FIFA Women’s World Cup finals will be made on a first-come, first-served basis with FIFA urging fans to ‘buy early to secure a seat in history’.
Around one million tickets will be made available during these first two sales phases. Any remaining tickets will be put on sale during a last-minute sales phase beginning in April 2023. Tickets will be available to purchase via FIFA.com/tickets from October 6.
Source: https://www.forbes.com/sites/asifburhan/2022/09/28/ticket-packages-to-2023-fifa-womens-world-cup-on-sale-from-october/