The h.wood Group And Revolve Are Intersecting Fashion, Entertainment And Sports For The Big Game Weekend

Los Angeles-based powerhouses Revolve and The h.wood Group team up to host a two-day “Homecoming Weekend” event bringing music, entertainment, and sports all under one roof produced by Uncommon Entertainment and presented by Flow.com and Places.co. Taking over the Pacific Design Center in West Hollywood Justin Beiber is set to headline on Friday, February 11th with a special deejay set by Marshmello followed by special guest, Drake, on Saturday, February 12th. 

“Revolve has always been about sharing our California lifestyle with memorable trips and events all over the world, so to bring it home for a change is a really great feeling. We are going all-in to celebrate the biggest entertainment event of the year with the best LA has to offer. We are so well aligned with John, Brian, and the h.wood team when it comes to creating next-level experiences that bring together fashion, music, sports, and beyond. Both companies are homegrown in LA, which makes it that much more special to partner with them as we celebrate these iconic cultural moments,” shared Raissa Gerona, Chief Brand Officer at Revolve. 

Guests will experience the ultimate weekend with special curated activations, as they indulge on plant-based chicken bites by Daring Foods, sips by top-shelf spirits from Beam Suntory such as Suntory Haku Vodka,  El Tesoro Tequila, Maker’s Mark, and Jim Beam, alongside Pernod Ricard’s Perrier-Jouët & Avion 44 Reserva, and Bud Light Seltzer, in addition to staying hydrated by Liquid I.V. and custom beverages by Ghost Energy, while partying the night away with sounds by DJ Tay James, We The Band, DJ Fred Matters & Devin Lucien. The event is supported by The Network Advisory and Origin Protocol.  

With previous activations at Art Basel, Coachella and past Big Game Weekends, Revolve and The h.wood Group, are known to attract the best trendsetters & tastemakers in entertainment and music with past attendees including Chris Evans, Kendall Jenner, Hailey Beiber, Diddy, and Winnie Harlow and featuring performances from Gucci Mane, French Montana, Tiesto, Post Malone, and more.

Bringing an experience to the Big Game Weekend as a Los Angeles-based group was crucial to co-founders of h.wood, John Terzian and Brian Toll. “We have done events during the Big Game weekend for almost a decade now across the country in cities like New Orleans, Houston, Minneapolis, etc., so being that this year’s game is in LA we felt that it was crucial to have a really large h.wood Group presence. Our company really epitomizes LA and we love being at big cultural moments like the Big Game, so this was a perfect mix bringing the worlds of music and fashion together. 

The h.wood Group is known for bringing luxury entertainment, invite-only, trendy experiences to exclusive locations and is known for global brands in restaurants and nightlife such as The Nice Guy, Delilah, Harriet’s, Poppy & Bootsy Bellows. While Revolve has built itself as a  next-generation fashion retailer for Millennial and Generation-Z consumers known for their global fashion experiences. As both are Los Angeles-born and bred companies, intersecting the culture of Los Angeles with The Big Game has expectations set for a memorable weekend.