Teflon Sega Metaverse Concert On Wave Gets NFTs Through OneOf Market

Interactive, immersive entertainment site Wave is partnering with Quincy Jones-backed NFT marketplace OneOf for its first series of digital collectibles, tied to a live online performance by electronic artist/producer Teflon Sega.

Teflon Sega’s performance will take place on Wave.watch at 6 pm (PT) on May 12, with an NFT drop on OneOf hitting at the same time. It marks one of the more integrated uses of Metaverse-style immersive, interactive and live events with the separate tech trend of non-fungible tokens featuring digital collectibles. The sites will give away an NFT commemorative poster of the concert free to all registered attendees.

The Dimensions Vol. 2 event will, like a previous Teflon Sega performance on Wave last month, allow fans to interact and help shape the direction of the immersive experience as it unfolds onscreen. The technology uses motion-capture technology and graphics tools used in video games to create digital avatars of performers and their backdrops/stages. The performances also stream live on platforms such as YouTube, Twitter, Twitch, TikTok, Facebook and Roblox.

Wave CEO and co-foundedr Adam Arrigo said the company wants “to leverage innovative Web3 technologies to forge stronger artist-fan connections and super-serve core fans who want more touch points from our Wave experience. This moment is for Teflon Sega fans and Wave supporters who have been with us from the beginning. Their belief in our mission and what we do is what allows us to continue to push the industry forward in creating the future of virtual entertainment and the metaverse.”

The company has previously streamed immersive live performances by The Weeknd, Justin Bieber, John Legend and Imogen Heap, among others.

OneOf features NFT offerings with video, music and still images from the Recording Academy, which oversees the Grammy Awards, Doja Cat, The Game, graffiti/crypto artist ThankYouX, the Montreux Jazz Festival, French electronic producer FKJ, and hip-hop star G-Eazy. A 25th anniversary collection devoted to the late Notorious B.I.G. is coming soon.

The music-focused OneOf is designed to be reduce the significant environmental impacts associated with blockchain technologies, including non-fungible token minting and transactions. Unlike some older NFT marketplaces, it doesn’t require cryptocurrency to purchase the digital collectibles it features, allowing debit and credit cards to be used. It also allows artists to donate a portion of their NFT proceeds to the charity of their choice.

Plenty of other organizations are testing the waters with NFTs, including big intellectual property owners such as Disney and many videogame companies.