Taylor Swift’s Surprise Album Reaches A Momentous Landmark

Even a quiet week on the charts for Taylor Swift still sees half a dozen of her albums occupying space on some of the most competitive rankings in the United Kingdom. The singer-songwriter isn’t promoting anything at the moment, and lately, she has remained fairly out of the spotlight — at least as out of the spotlight as Swift can manage.

Her catalog remains so popular that she continues to control a sizable number of positions on several rankings with ease. Her full-lengths perform best, as millions of people continue to buy and stream the music that made her a superstar, and some of her most beloved collections manage to remain on album consumption lists for years at a time. It may be a particularly quiet frame for Swift, but it’s a special one for her album Folklore.

Folklore Hits 250 Weeks on the U.K. Albums Chart

As of this frame, Folklore has spent 250 weeks on the Official Albums chart. As it reaches that milestone, it climbs two spots to No. 53. That’s a fairly low position, considering it’s currently the singer’s second-highest rising title on the tally.

Taylor Swift Has Been Here Before

Folklore is Swift’s third release to spend 250 weeks on the Official Albums chart, which ranks the most consumed full-lengths and EPs in the U.K. The tally blends both sales and streaming data to reflect what listeners are truly enjoying.

The surprise release follows in the wake of 1989 and Lover. The former remains Swift’s longest-charting success, with 373 frames on the ranking, while Lover has collected 281. It’s likely that Swift’s next title to reach the 250-week milestone will be Reputation, which is now up to 216 frames somewhere on the roster.

Folklore is a Strong Streamer and Bestseller

Folklore also reaches 250 weeks on the Official Albums Streaming chart, where it sits directly in the middle of the 100-spot roster, at No. 50. At the same time, it appears on the Official Physical Albums ranking, though only just barely. It comes in at No. 98 on the list of the bestselling titles across formats like CD, cassette, and vinyl. Folklore still needs a few more months before it reaches the 250-frame landmark on that ranking.

ForbesTaylor Swift Is Reportedly Already Working On New Music

Source: https://www.forbes.com/sites/hughmcintyre/2025/05/15/taylor-swifts-surprise-album-reaches-a-momentous-landmark/