Ralph Lauren Unveils Scripting For U.S. Team At 2025 Ryder Cup

Ralph Lauren has been the official outfitter of the U.S. Ryder Cup team since 2012.

Courtesy of Ralph Lauren

Ralph Lauren launched a neckwear brand called Polo in 1967 in New York City. Drawing inspiration from Old Hollywood glamor, the company quickly expanded by introducing its first full men’s collection a year later and its first full women’s collection in 1972.

Its iconic Polo shirt, which also debuted in ’72, took the brand into another stratosphere, offering wearers a versatile sporty-yet-refined aesthetic. Now a $7 billion company, Ralph Lauren remains rooted in its founding principles as it prioritizes partnerships with iconic sports organizations and events, particularly across tennis and golf.

Ralph Lauren returns as the official outfitter of the U.S. Team for the 2025 Ryder Cup, extending a relationship that began in 2012. Not only will the brand provide all players, captain Keegan Bradley and his vice captains with uniforms, outerwear and tailored clothing throughout tournament week, but it will also outfit all caddies, spouses and partners of the U.S. Team.

“We’re incredibly proud of our portfolio partnerships across sports—from Wimbledon to the U.S. Olympic team, to the Ryder Cup,” said David Lauren, Ralph Lauren Chief Branding and Innovation Officer. “Our longstanding relationship with the PGA of America and being part of the U.S. Ryder Cup Team’s journey is particularly special because it really embodies everything we believe in: heritage, excellence and sportsmanship.

“Outfitting America’s best players as they represent our country on the global stage—there’s nothing more meaningful than that.”

Ralph Lauren formally found its way onto the fairway with the launch of Polo Golf in 1989. Donned by eight-time major winner Tom Watson at the U.S. Open, Open Championship and Ryder Cup that year, Polo Golf today boasts an ambassador list including Billy Horschel, Davis Love III, Andrea Lee, Megha Ganne, Smylie Kaufman, Zach Johnson and Watson.

The brand also signed Bradley as an ambassador for the 2025 Ryder Cup.

“One of the best moments is when you get to your hotel room and see your Ralph Lauren uniforms for the week and that you are going to wear Sunday, and you’ve realized you made the team,” said Bradley, a two-time Ryder Cup participant (2012, 2014). “It’s really special. We all dream of it, and then one day it becomes a reality. It’s a surreal feeling.”

Whether or not Bradley will be a three-time participant if he decides to become the first playing captain since Arnold Palmer in 1963 is to be determined, Ralph Lauren will be ready to do its part as the U.S. Team strives to hoist the Ryder Cup for just the fifth time since 1995.

David Lauren said the brand works closely with captains including Watson, Love III and now Bradley throughout the design and development process as it aims to properly outfit the U.S. Team on and off the course. Firsthand insights about swing radius in the shirts to how the pieces move and feel on the course from the players offer invaluable feedback that designers take to engineer the best possible products.

This year’s scripting is anchored by performance fabrics merging with classic style to optimize performance on the course while incorporating adaptable layering pieces and weather-ready designs from cashmere hoodies to wind-resistant jackets given unpredictable conditions in late September.

Ralph Lauren also announced its men’s and women’s commemorative collections to celebrate the 2025 Ryder Cup being played from September 26-28 at Bethpage Black in Farmingdale, N.Y.

Standout pieces including a red and navy Tour-style satin jacket featuring embroidered New York and golfing motifs as well as iconic Polo Bear Ryder Cup-themed items featuring the brand’s mascot wearing the U.S. Team uniform standing in front of Bethpage Black’s legendary sign warning potential players of the course’s difficulty.

Not only will the 2025 Ryder Cup give Ralph Lauren another major platform to showcase its brand ethos, but it will also be an opportunity to honor its storied past and founding out of a drawer in the Empire State Building more than 50 years ago.

“New York is a huge sports town with unbelievably passionate fans, and when you combine that with golf’s most exciting event, the energy at Bethpage is going to be electric,” David Lauren said. “We wanted to capture that spirit in the collection with fresh, modern pieces that also honor our hometown.”