Publicly Traded Farming Firm Adopts XRP as Core Treasury Asset

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Publicly Traded Farming Firm Adopts XRP as Core Treasury Asset

Vertical farming company Nature’s Miracle is making waves in the crypto space with a new institutional XRP treasury initiative that could reach up to $20 million in value.

The firm plans to acquire XRP using funds raised through a registered equity offering backed by GHS Investments and approved by the U.S. SEC.

The strategy places XRP at the heart of the company’s long-term reserves and financial operations. Beyond holding, Nature’s Miracle intends to explore staking options and deeper integration with Ripple’s ecosystem — a move that aligns with growing corporate interest in digital assets following recent U.S. policy shifts.

With XRP now the third-largest cryptocurrency by market cap, the company’s pivot represents one of the first examples of a publicly listed firm formally adopting XRP as a core treasury asset.

CEO James Li highlighted the influence of the recently signed GENIUS Act, which has opened the door for institutional crypto adoption. He also pointed to XRP’s use by global payment players like American Express and Santander as a sign of its growing legitimacy.

In addition to stock proceeds under the current S-1 filing, Nature’s Miracle may explore additional fundraising tools — including structured finance instruments and private placements — to scale its XRP exposure and broaden its digital asset strategy.

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Alexander Stefanov

Reporter at Coindoo

Alex is an experienced financial journalist and cryptocurrency enthusiast. With over 8 years of experience covering the crypto, blockchain, and fintech industries, he is well-versed in the complex and ever-evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His approach allows him to break down complex ideas into accessible and in-depth content. Follow his publications to stay up to date with the most important trends and topics.

Source: https://coindoo.com/publicly-traded-farming-firm-adopts-xrp-as-core-treasury-asset/