Mila Kunis Produced Series Will Allow NFT Holders To Decide The Plot

Mila Kunis’ production company, Sixth Sense, has launched an animated series called The Gimmicks that is backed by Web3. The series will allow the holders of NFTs based on the series to decide episodic endings.

NFTs for the show have been free to mint on The Gimmick’s website since March 18. At the time of writing over 6000 of the available 10,000 NFTs on the site had been minted.

Speaking to CoinDesk, Kunis said on the movement: “I see the tech and community that comes with NFTs and Web3 allowing for the audience to directly communicate with and inform creators of what they like and what they don’t,”.

“There is space for traditional film and television development as well as this more Wild West fun chaos that comes along with developing in Web 3.”

Kunis’ push into crypto began last year when she crowdfunded her animated series Stoner Cats through an NFT auction, token-gating the episodes.

The Gimmicks is being created in partnership with Toonstar, a web3 animation studio, and is being written by Dave Ihlenfeld and David Wright of Family Guy and The Simpson’s fame.

The episodes, released weekly, will have a story surrounding down-and-out wrestlers trying to regain their popularity. Former WWE stars Luke “Doc” Gallows, Karl “Machine Gun” Anderson, nZo (FKA Enzo) Amore and Rocky Romero will voice the series.

Can crypto disrupt film and TV?

Romain Prevost, aka Monk, an innovator and disruptor in the crypto industry began his career in the new-ish sector after experiencing issues in the labor market due to the COVID-19 pandemic and finding himself in severe debt.

Starting in crypto he launched the BabyCakes reflection coin which debuted to massive success, with his profit he pioneered the Andromeda crypto trading platform through another of his machinations, orbitlaunch.io. The platform went from a market capitalization of $5000 to $20 million in five days.

Based in Dubai, the Orbit ecosystem is a community-driven project sustained by its own token-based economy. Currently on the Binance Smart Chain, a connection to Ethereum is planned for this year.

Orbit is a mother company that has an ecosystem of products powered by Andromeda M31. One of the company’s aims is to create safer access to products on the market.

Their products so far include OrbitPad (launchpad), OrbitFund (a crypto hedge fund trading tool), On-Chain Data Analytics and Multichain-Chain DEX.

Prevost believes there’s a solid future for crypto in entertainment and other industries but adoption must evolve, plus governments must grow some comfort in the adaptation and innovation without fear that it will displace the traditional monetary system.

“They block crypto from growing by making it very complicated for users to use it,” he says.

“There is still a small percentage of people who use it, and you can’t really buy anything with crypto. At the moment crypto traders are just betting on wider adoption of crypto in the future .”

Prevost says government opposition and the volatility of the market because of low liquidity are the two biggest hurdles the industry has to overcome but admits that unscrupulous operators running scams and the negative press it has generated has also battered crypto’s image to the wider community.

When Andromeda launched it became a target for thousands of bot attacks from unnamed sources, the platform was re-designed as a result to not only stop the attacks but to compensate the worst affected customers.

“As you can see from Mila Kunis’ company, our industry can make a difference in film and TV but education and understanding must grow from all angles, in particular from the public sector.”