Michelob ULTRA Gears Up For Summer With Launch Of New Seltzer Flavors

With warmer months just around the corner, Michelob ULTRA Organic Seltzer is bringing the fun straight to our tastebuds with the launch of their Essential Collection, the first nationally distributed USDA certified organic seltzer featuring a combination of authentic fruit juice and organic coconut water.

With the debut of refreshing flavors such as Blueberry Watermelon, Strawberry Guava, Berry Hibiscus, and Kiwi Lime, the seltzer is sure to become the must-have accessory for any summer gathering.

“I think the fact that there are more health-conscious options, especially coconut water, is really nice,” Miami-based musician Suzi Analog said. “I love the fresh fruit perspective because we need to rethink how we interact with taste and alcohol.”

The seltzers in the collection have zero added sugars and only 90 calories. Since celebrating the launch earlier this week, the new flavors are officially available for purchase.