A cleaning and disinfection company may not sound like the next big crypto whale, but CleanCore Solutions Inc. (NYSE American: ZONE) has just stunned markets by declaring itself all-in on Dogecoin.
The firm disclosed it had quietly secured 285 million DOGE — nearly $68 million worth — and intends to scale that position up to one billion coins within 30 days.
That decision instantly pushed CleanCore to the top of the corporate leaderboard for Dogecoin reserves, eclipsing other treasury experiments that typically center on Bitcoin.
What makes the move even more notable is the dual role of Marco Margiotta, who oversees both CleanCore’s treasury operations and the House of Doge initiative. He framed the purchase as part of a wider plan to position Dogecoin not as a meme token but as an emerging digital asset with utility.
Whale Activity Adds Fuel
The company’s aggressive strategy coincides with heavy buying from Dogecoin whales. Blockchain trackers logged over 240 million DOGE scooped up in just one day, suggesting broader institutional interest is building.
Some of that momentum is clearly tied to Elon Musk’s continued endorsement of Dogecoin, which remains a powerful catalyst in shaping market psychology.
Wall Street Eyes DOGE ETFs
Another factor stoking demand is the wave of ETF filings tied to Dogecoin. Asset managers such as Bitwise, Grayscale, 21Shares, REX Shares, and Osprey Funds have all put in requests with the U.S. SEC for spot products.
While approval is far from guaranteed, the applications alone are seen as a milestone, signaling that DOGE is pushing deeper into traditional finance.
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Alex is an experienced financial journalist and cryptocurrency enthusiast. With over 8 years of experience covering the crypto, blockchain, and fintech industries, he is well-versed in the complex and ever-evolving world of digital assets. His insightful and thought-provoking articles provide readers with a clear picture of the latest developments and trends in the market. His approach allows him to break down complex ideas into accessible and in-depth content. Follow his publications to stay up to date with the most important trends and topics.
Source: https://coindoo.com/cleaning-company-shocks-wall-street-with-68m-dogecoin-bet/