- CEEK VR has attracted a lot of investors’ attention lately as it hosted a booth at Grammys.
- There are certain factors that might have contributed to the surge in CEEK and its popularity.
- The project is constantly working towards trending concepts like decentralized finance (DeFi), Non-fungible tokens (NFTs), and Metaverse.
CEEK VR (CEEK) is a project aiming to capitalize on the current trending concepts like decentralized finance (DeFi), Non-fungible tokens (NFTs), and Metaverse which are not only helping to enhance the user experience but are also contributing to the global adoption of the blockchain technology.
It is an entertainment and creator-focused platform focusing to utilise digital worlds to connect digital content creators, music artists, and athletes with their fans.
CEEK lately saw a surge in the price which might be due to several reasons like deeper integration with the BNB Smart Chain (BSC), various new cryptocurrency exchange listings, and getting featured in the gift lounge at the Grammy awards.
The price of CEEK gained over 100% to hit a daily high on April 7 as its 24-hour trading volume spiked 178%. At the time of writing, the token is trading at $0.4588 with a market cap of $341,418,297.
Factors Affecting CEEK’s performance
CEEK had a booth at the gift lounge at the 2022 Grammy Awards, which may have given the project a new level of popularity because the pop-up would have attracted several influencers and music enthusiasts.
CEEK VR’s collaboration with Universal Music facilitated the booth’s hosting highly. The project has also collaborated with Apple, Meta Oculus, and Microsoft, which are three of the biggest entities working on the development of virtual reality (VR) technology.
Furthermore, the integration with the BSC along with the addition of cross-chain support in late last year was one of the reasons that the project gained popularity.
CEEK was originally rolled out on Ethereum but as the network is known for its high cost for transactions, the token couldn’t witness much adoption, specifically with respect to making micropayments for streaming tracking, content usage, and artist payments.
CEEK has been selected for the BNB Chain MBVIV Incubation Program, which enables the protocol with a range of incubation events, mentorship, and community support following launching support for the BSC.
Another development contributing to CEEK’s rally is new exchange listings on KuCoin and Huobi Global. This happened very recently in early April.
ALSO READ: Crypto has possessed a big problem for the banks, Says Cathie Wood
Source: https://www.thecoinrepublic.com/2022/04/10/ceek-vr-a-project-that-witnessed-push-over-100-as-metaverse-development-increases/