SharpLink Gaming Adopts Ethereum as Main Treasury Asset – Coincu

SharpLink Gaming has announced a significant treasury strategy shift, adopting Ethereum as its primary asset under the guidance of chairman Joseph Lubin. This move comes as SharpLink hosts a successful $425 million private investment, raising its stock by 945%.

The change represents a substantial pivot for SharpLink, focusing now on Ethereum’s potential to balance public market investments with blockchain technology. Lubin, founder of Consensys and Ethereum co-founder, emphasized the strategic integration aims to enhance adaptability within the financial ecosystem.

$425 Million Raised: SharpLink’s Ethereum Strategy Insights

SharpLink Gaming disclosed its Ethereum treasury strategy with significant coordination by Joseph Lubin and Consensys Software Inc. The strategic move aligns with a $425 million raised through private investment and reflects a nuanced reshaping of their financial framework to incorporate blockchain assets.

Market reactions observed include SharpLink’s share price climbing by approximately 945%, leaping from $2.79 to a peak of $50.06 in a single week. Lubin identified the effort as a unique opportunity to position Ethereum alongside traditional market structures, drawing investment interest from firms like Electric Capital and ParaFi.

On close, Consensys looks forward to partnering with SharpLink to explore and develop an Ethereum Treasury Strategy and to work with them in their core business as a strategic advisor. This is an exciting time for the Ethereum community, and I am delighted to work with SharpLink CEO Rob Phythian and the team to bring the Ethereum opportunity to public markets. – Joseph Lubin, source

Market Surge: SharpLink Shares Skyrocket 945% in a Week

Did you know? SharpLink’s strategic initiative to utilize Ethereum mirrors MicroStrategy’s pioneering adoption of Bitcoin as a treasury reserve, underscoring a shift towards integrating digital assets within traditional business operations.

As of May 29, 2025, Ethereum (ETH) trades at $2,733.69, with a market cap of $330 billion and a 9.60% dominance. Over the past 30 days, ETH’s price surged by 49%, showcasing rising interest and value in the crypto space, according to data from CoinMarketCap.

The Coincu research team identifies the integration of Ethereum by corporations such as SharpLink as an example of blockchain’s expanding role within financial frameworks. This notably signals a potential uptick in regulatory and institutional acceptance, positing a future where decentralized assets play a more integral role in economic infrastructure.