eToro is stepping deeper into the tokenized asset space with a plan to launch blockchain-based versions of U.S. stocks and ETFs on Ethereum.
The initiative will roll out the top 100 most popular U.S.-listed equities as ERC-20 tokens, tradeable 24/5, giving users direct exposure to real-world stocks through crypto rails.
What sets this apart is eToro’s stated goal: enabling off-platform transfers. Users will be able to redeem tokenized shares into eToro’s wallet and move them into self-custody or DeFi protocols—then return them back to the platform if needed.
CEO Yoni Assia sees tokenization as the next leap in accessible finance, saying it eliminates barriers and brings more transparency to ownership. eToro already has experience in the space, having tokenized gold and silver back in 2019.
eToro’s move comes as real-world asset (RWA) tokenization gains serious momentum. Robinhood recently launched an Arbitrum-based L2 to offer commission-free tokenized stock trading to European users, while Switzerland’s Backed Finance listed over 60 tokenized equities across exchanges and DeFi platforms—including names like Tesla, Meta, and Coinbase.
Currently, tokenized equities make up a fraction of the RWA sector—about $418 million out of a $21.3 billion market, according to RWA.xyz. But the outlook is bullish. At the TokenizeThis conference, STOKR’s CEO described the market as a future “trillion-dollar” opportunity.
As tokenized finance gains traction, eToro’s stock-token project could be a gateway for retail investors to access traditional markets through blockchain, reshaping how equities are owned and traded.
Source: https://coindoo.com/etoro-unveils-ethereum-based-tokenized-stocks-amid-rwa-boom/