Trump Media & Technology Group (TMTG), the company behind Truth Social, has announced a strategic partnership with cryptocurrency platform Crypto.com to launch a series of exchange-traded funds (ETFs) under the Truth.Fi financial brand.
The move marks a significant expansion for TMTG beyond its social media ventures and into the financial services sector.
Trump Media Expands into Finance with ETF Collaboration
The ETFs will focus on both digital assets, including Bitcoin, and traditional securities with a strong “Made in America” theme. According to the company, the funds will be designed to provide investment opportunities across key U.S. industries while leveraging Crypto.com’s technology and brokerage services through its U.S. affiliate, Foris Capital.
Crypto.com announces a partnership with Trump Media to launch ETFs, including a unique crypto basket featuring CRO and other digital assets. Source: Crypto.com via X
“We see tremendous potential in bringing investment products that align with American economic priorities,” a Trump Media spokesperson stated. “Our partnership with Crypto.com allows us to bridge the gap between traditional finance and digital assets in a way that benefits investors.”
Dogecoin Rides Market Optimism, Jumps 7%
The announcement comes amid a broader upswing in the cryptocurrency market, with memecoins like Dogecoin (DOGE) experiencing significant gains. DOGE surged by 7%, outpacing Bitcoin and Ethereum, as traders responded to speculation over U.S. economic policy shifts and potential Federal Reserve rate cuts.
Dogecoin (DOGE) was trading at around $0.18 at press time. Source: Brave New Coin
Market analysts attribute the rise in price of Dogecoin to growing risk appetite by retail traders. Memecoins, being highly volatile and speculative in nature, react extremely to shifts in market sentiment. “Retail traders see memecoins as high-reward, high-risk assets, especially when blue-chip assets like Bitcoin start catching up,” states a report by CoinGecko.
Market analysts remain optimistic about Dogecoin’s long-term growth potential. Source: TeslaModelDoge via X
Dogecoin investors have also been eager to watch the increasing growth of Dogecoin network, as developers have left the potential for future upgrades with the aim of faster transaction speed. This has served to promote faith in Dogecoin’s long-term prospects and its place in the broader cryptospace.
The rally also follows reports that President Donald Trump’s administration will adopt a more balanced strategy to the tit-for-tat tariffs that will be initiated in April. The possibility of exemptions and softer economic policies has eased investor concerns, leading to a market rebound.
Trump Media’s Financial Ambitions and Stock Market Reaction
TMTG’s venture into ETFs is part of a broader strategy to diversify its business model. Earlier this year, the company revealed its financial services arm, Truth.Fi, and filed for trademarks covering six investment products linked to Bitcoin and U.S. manufacturing sectors. The planned ETFs, including ‘Truth.Fi Bitcoin Plus ETF’ and ‘Truth.Fi Made in America ETF,’ are to be rolled out later in the year, pending regulatory consent.
Trump Media partners with Crypto.com to launch Truth.Fi ETFs, blending cryptocurrencies and “America First” stocks, with a global rollout planned for 2025. Source: IamDaKandyMan via X
The announcement immediately impacted Trump Media’s shares, which gained 10.5% during after-hours trading. Trump Media shares remain 38% lower in the past three months; however, a sign of ongoing market uncertainty.
Crypto.com, which is offering the backend technology and custody of the ETFs, embraced the partnership. CEO Kris Marszalek stated, “Partnering with a brand that has a loyal following presents a compelling opportunity to bring crypto and traditional finance together in a valuable way.”
Regulatory and Political Implications
The agreement between Trump Media and Crypto.com also raises questions about the business-politics connection. Trump, who is a majority owner of TMTG, has made an effort to get involved in the cryptocurrency space, having already promoted Trump-themed NFTs and discussed crypto-friendly policy.
Singapore-based Crypto.com has previously been criticized by U.S. regulators. The firm had been in the crosshairs of the SEC for operating an unregistered securities exchange, though legal proceedings were dropped after Trump resumed office. Industry players think the administration’s strategy towards crypto regulation might still evolve in a way positive to digital asset companies.
Meanwhile, Dogecoin price action suggests the memecoin could maintain its uptrend if market conditions remain favorable. According to some analysts, the DOGE price could test new resistance levels, fueling fresh Dogecoin predictions about its potential in the next bull run.
Since both the crypto and financial markets have reacted positively to these occurrences, everyone is waiting to see the potential entry of the ETFs and how they will impact institutional and retail investors.
Source: https://bravenewcoin.com/insights/trump-media-crypto-com-join-forces-to-launch-made-in-america-etfs-amid-7-dogecoin-doge-surge