Since 2020, there has been a steady growth in the number of United States institutions entering the crypto market.
Whether it’s through their own crypto offering like PayPal, support for crypto payments like Twitter, or adding crypto to their balance sheets like MicroStrategy, the industry has never seen more companies step forward in public support of the industry.
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Source: https://cryptoslate.com/there-could-be-an-influx-of-20-million-new-crypto-investors-to-the-us-market/