Ledger brings the security of its crypto hardware wallet to high fashion with its two collaborations. First, in 2022, with the Fendi brand, and most recently with Ambush by Yoon and Verbal.
Ledger: crypto wallet collaborates with Fendi and Ambush in high fashion
In the past two years, Ledger, the renowned crypto wallet hardware provider has forged two major collaborations with high fashion brands.
And indeed, last year, Ledger forged its first collaboration with Fendi, together creating limited-edition cases for the cryptocurrency hardware wallet.
Specifically, Inspired by Fendi’s iconic Baguette and O’Lock, Fendi reimagined the classics with two lightweight aluminum wallet cases embellished with a futuristic glossy finish.
Then recently, Ledger formed his second collaboration with Ambush, the Tokyo-based fashion brand of Yoon and Verbal.
In this case, the limited edition AMBUSH x Ledger case for Ledger STAX features an elegant water drop design made of steel. A design that makes it the perfect accessory for minimalist cryptocurrency holders.
Ledger: secure crypto storage in the wallet is now luxurious
It may be a play on words, but the “luxury” of being able to store one’s crypto asets securely in a Ledger hardware crypto-wallet is brought out precisely in the “luxury” fashion industry.
An idea that Ledger increasingly aims to expand, precisely by involving partnerships with well-popular and recognized brands.
Indeed, it may be said the French company believes precisely that carrying around a Ledger STAX will become as ubiquitous as the cell phone.
With these coveted partnerships, Ledger not only brings world-class security to the world, but also makes it more accessible and desirable to a wider audience.
Ledger’s latest STAX project with Ambush will be launched to the public next fall or winter 2023.
The Ledger Nano X customized for Snoop Dogg with black diamonds and gold
In early April, renowned rapper and also prominent figure in the crypto and NFT industry, Snoop Dogg, wore a customized Ledger Nano X with black diamonds and gold around his neck at WWE’s biggest annual event, WrestleMania 39, in Hollywood.
The piece was curated by Taila Coles and designed by renowned jeweler Eliantte, who also recently created a gold diamond chain for LeBron James.
Not only that, Snoop Dogg’s Ledger Nano X was inspired by “Death Row Record,” the label that relaunched in 2022 and became a digital platform offering expressions of music, cannabis, NFTs, and fashion.
In this event, the music legend decided to pioneer Ledger’s signature cold-wallet world in his own original, stylish, and quirky way.
Source: https://en.cryptonomist.ch/2023/05/16/ledger-crypto-wallet-high-fashion/