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Meme Coins and DeFi Protocols Earn A Fortune
Trump’s family digital asset earnings topped $1 billion this year, fueled by meme coins and investment in decentralized finance (DeFi), Financial Times reported. After courting the crypto community throughout the campaign trail, the market anticipated his second term in the White House. Days to his inauguration, the President released the TRUMP meme coin.
Similarly, the First Lady also launched MELANIA meme coins, and both tokens amassed over $427 million in trading volume despite having no actual value. The frenzy of the election win led to huge inflows to these assets. However, critics began their attacks on the President’s crypto deals.
The President’s family also floated World Liberty Financial (WLFI) alongside industry leaders to revolutionize decentralized finance. The company launched its token before releasing a USD1 stablecoin, which has attracted a $2.7 billion market cap. Last year, President Trump declared $57.3 million from the DeFi firm, as analysts expect income to soar based on new deals struck with global participants.
Talks are also underway to create a digital asset treasury with over $200 million to purchase tokens. TRUMP is among the tokens tipped for acquisition, which can ignite another upward trend. This year, crypto treasuries have changed the narrative, becoming a mainstream bullish factor behind the rise of crypto prices. Though Bitcoin has recorded the highest institutional inflows, altcoins like Ethereum, Solana, and other meme coins have enjoyed decent accumulations.
 
Recently, Trump’s son Eric noted that the family’s crypto profits could be well above $1 billion, hinting at larger, lucrative business exposures. This includes non-fungible tokens, which the President launched before the general elections.
The United States government’s becoming pro-crypto was pivotal in these gains. Previously, financial regulators stifled the industry with several lawsuits and unclear regulations. Recently, Trump appointed pro-market regulators who pledged to implement positive rules to drive investments. So far, the crypto task force has initiated round tables with industry leaders on policies, and the administration signed the landmark GENIUS Act to regulate the stablecoin market.